Rodenstock UK Ltd

Spectacles with Memory

Press Release   •   May 03, 2016 14:49 BST

Memory effect makes new spectacle models almost indestructible.

Rodenstock presents a new highlight for the Spring 2016 collection: the ‘Indestructible’.

Even under high loads, these very lightweight frames always find their way back to the original shape, making bent sides or expensive repairs a thing of the past.

Flexible and dimensionally stable at the same time, each Rodenstock ‘Indestructible’ is a true contortion artist. Its flexibility is due to the highly functional 'memory metal' effect, which always returns the spectacles to their original shape. However, the innovative construction of a nickel/titanium alloy is not the only feature! It is also designed with stylistically confident and reduced styling. This results in an unobtrusive look that puts the personality of the wearer at the foreground with very modern and concurrently simple shapes.

Available from selected UK opticians.

About Rodenstock

Rodenstock is Germany’s leading manufacturer of ophthalmic lenses and spectacle frames. The company, which was founded in 1877, is based in Munich and has a worldwide workforce of approximately 4,300 and is represented in more than 80 countries with sales subsidiaries and distribution partners.

Rodenstock maintains production sites at a total of 14 locations in 12 countries, including Kent UK.

Rodenstock is a licensed partner for Porsche Design, Mercedes-Benz Style, Claudia Schiffer and Jil Sander.