The printed textiles market has been forecast to produce 27.8 billion square meters by 2018, driven by the growing adoption of the digital printing technique and technological advancements aimed at improving print speeds, design, and efficiency.
Textile printing is the process of applying colour to fabric in definite patterns or designs. In properly printed fabrics the colour is bonded with the fibre, so as to resist washing and friction.
Textile printing is a concept indispensable to the style and design of garments. The textile industry is making a steady shift towards prints rather than dyed fabric, driven mainly by the rapid changes in the fashion world.
Steady population growth, increasing purchasing capability, and rapidly changing fashion trends are among the key factors driving growth in the textile printing market.
The steady shift towards digital textile printing, due primarily to the technology's ability to offer similar production speeds as well as coloration costs as that of conventional screen printing technique, is also helping drive growth.
With uncertain economic environment affecting operations of traditional textile printers, companies are shifting towards alternative options including digital textile printing technology as a means to sustain operations and improve revenue generation.
Apart from enabling designers to produce highly innovative and imaginative prints, digital textile printing is also eco-friendly due to lesser usage of dyes and water. The technique also offers support for experimentation, prototyping, customization, and facilitates shorter production runs.
According to a recent market report, 'Textile Printing: A Global Strategic Business Report,' Asia-Pacific represents the largest and fastest growing market, with a compound annual growth rate (CAGR) of 4% forecast for the next five years.
The textile industry's shift towards low-cost production destinations in developing markets have contributed to the region's emergence as a powerhouse in textile production.
In the coming years, market growth will be chiefly driven by growing population and steady GDP growth in economies such as India and China.
For more information on the textile printing market, see the latest research: Textile Printing Market
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