IRM UK

The MDM & DG Summit Europe 2012, 23-25 April, London

Press Release  •  Mar 06, 2012 16:17 GMT

MDM Institute Says 'Data Governance is Critical to Achieving  Sustainable & Effective Master Data Management' 

Chief Research Officer , Aaron Zornes to Discuss the Importance of Data Governance & How to Master It
  at the 7th Annual MDM & DG Summit Europe, April 23-25, in London.
   
Master data management (MDM), and data governance are among the most widely adopted IT strategies in recent years. That's because both are critical for vital business outcomes such as 360 degree views of customers/products/suppliers, regulatory reporting and compliance, and in general treating data as an enterprise asset.

Across both private and public sectors, many organizations of all sizes continue to struggle to provide a single view of the truth -- whether for "party" (customer, citizen, supplier, etc.) or "thing" (product, location, measurements, etc.) across the enterprise.

Data governance is critical to achieving sustainable and effective MDM according to the MDM Institute. Failure to execute data governance concurrently with an MDM program greatly decreases the probability of success and economic sustainability of MDM programs.

The ongoing global financial crisis has put data governance on the short list of strategic IT programs to be funded by CFOs and CIOs," said Aaron Zornes, chief research officer at the MDM Institute and conference chairman for the 7th annual MDM Summit Europe. “Data is an important asset to most companies and leveraging that data properly can result in operational and IT cost savings as well as drive business growth. Furthermore, the combination of MDM and data governance is critical to the increasing regulatory requirements for compliance such as Basel II and Solvency II.”

According to recent Gartner research, the market for worldwide MDM software will reach $1.9 billion in 2012, a 21 percent increase from 2011.  This software market is forecast to reach $3.2 billion by 2015.  Complimentary research from the MDM Institute projects that by 2012, more than 80% of the Global 5000 size enterprises will have committed to enterprise MDM as a core business strategy and have implemented at least one master entity – whether party (customer/supplier/citizen) or product.

2012 will be a pivotal year for organisations beginning their MDM programs.   In addition to acquisitions of certain best-of-breed MDM solutions by mega vendors during 2011, the market increasingly demanded of all vendors increased focus on multi-domain support, reference data management, and integrated Data Governance.  In addition, there was clearly growing interest in the use of social data, Cloud-enablement and integration, and "big data" for analytics. 

To assist enterprises in their MDM and data governance endeavors, MDM Summit Europe 2012 is once again co-located with Data Governance Conference Europe 2012.  The 90% all new user case studies include: Arqiva; Bank of America; British American Tobacco (South Africa); BBC Worldwide; CPP Group; DnB NOR ASA; Flemish Government; Forrester Research; GlaxoSmithKline ; ING Bank; International Finance Corporation, World Bank; KPN Corporate Market; MTN South Africa; National Australia Group (Europe); Premier Farnell; Printemps; Rolls-Royce; Royal Bank of Canada; Royal Mail; Standard Life Assurance ; Statoil; Swedbank; The MDM Institute; Transport for London; UCB Pharma SA; United Healthcare Insurance; Volvo IT; West Midlands Police, and more.

The three day joint conference agenda is designed to provide a road map for the approximately 250 attendees via more than fifty real-world case studies, expert panel discussions, and thought leadership presentations.  Keynotes will be provided by industry thought leaders such as Clay Richardson, Senior Analyst, Forrester; Jill Dyché VP Thought Leadership, SAS/DataFlux; Gwen Thomas, President, The Data Governance Institute; and, Aaron Zornes, Chief Research Officer, The MDM Institute.

Per Mr. Zornes, “The 7th annual MDM Summit Europe conference is a unique opportunity for enterprise architects, CTOs, and CIOs to learn from and network with the best and the brightest MDM early movers.”

About MDM Summit Europe 2012
IRM UK's MDM Summit provides an excellent mix of theory, visions and practical implementations.  Whether taking first steps or next steps with MDM, an enterprise needs expert guidance and best practices for the journey.  The event will take place on April 23-25 at the Radisson Blu Portman Hotel in London. For further information about the Summit, please  visit www.irmuk.co.uk/mdm2012. Members of the media can register for the event by contacting Shane McGlynn on +44 (0)208 866 8366 or by email at shane@irmuk.co.uk.  Additional information from the event will be shared on Twitter using the hashtag #MDMDG.

About IRM UK: 
IRM UK are specialists in strategic IT training for IT & business professionals and managers. Our carefully selected presenters have superior technical knowledge, teaching skills and a wide range of practical business experience. They are some of the most influential technologists, methodologists and original thinkers in IT today. Noted for the participation of top level decision makers from both the corporate, user and vendor communities, and the lucid analysis of critical strategic and management issues, our events are condensed and rigorous combining technical explanations with management advice and discussions of future directions. Our event subject areas include: business process management, data governance, enterprise architecture, and information quality, Additional information about IRM UK products and services is also available online at www.irmuk.co.uk.     

About The MDM Institute: 
The MDM Institute is the world's leading research and advisory consultancy exclusively focused on master data management.  As chief research officer, Aaron Zornes delivers the technology-related insight necessary for its clients to make the right decisions in their use of master data management (MDM), customer data integration (CDI), reference data management (RDM) and data governance solutions to achieve their customer-centric business goals. The MDM Institute provides authoritative, independent and relevant consulting advice to senior IT leaders in corporations and government agencies, to business leaders in high-tech enterprises and professional services firms, and to technology investors.  The MDM Institute delivers its research and advice to more than 60,000 clients in 10,500 distinct enterprises via Twitter, Linked In, Xing, Google+ and email newsletters.  Additionally, each year more than 2,000 paid delegates attend its MDM & Data Governance Summit conference series held in London, New York City, San Francisco, Singapore, Sydney, Tokyo and Toronto (now in its seventh year). Founded in 2004, the MDM Institute is headquartered in San Francisco and has clients primarily in North America, Europe and Asia-Pacific. For more information, visit www.the-mdm-institute.com.

IRM UK are specialists in strategic IT training for IT & business professionals and managers. Our carefully selected presenters have superior technical knowledge, teaching skills and a wide range of practical business experience. They are some of the most influential technologists, methodologists and original thinkers in IT today. Noted for the participation of top level decision makers from both the corporate, user and vendor communities, and the lucid analysis of critical strategic and management issues, our events are condensed and rigorous combining technical explanations with management advice and discussions of future directions. IRM UK produce Conferences and Seminars which take place in London, UK.

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