Thule Group

Thule wins EUROBIKE AWARD 2010

Press Release   •   Sep 02, 2010 05:00 BST

Malmö, Sweden, September 02 – Thule, world leader in products and brands that make it easy for people to transport their equipment securely, safely and in style, has won last night the EUROBIKE AWARD 2010 in the category “accessories” for the new EuroWay G2 bike carrier.

The award is a coveted trophy for bicycles and bicycle accessories and is based on criteria such as degree of innovation, use of materials, functionality or sustainability. The Thule EuroWay G2 was selected by a renowned panel of designers, following its successful international launch this past spring and recognises the bike carrier’s superior advantage in usability and multiple advanced features.

The EuroWay G2 carrier combines impressive functionality and intelligent design with maximum security. The lightweight towbar-mounted transportation solution integrates new functions and features which include ergonomic and universal coupling systems. All new pump buckles make secure fastening of the bike easy and the foot operated wide tilt function enables convenient access to the car boot, even when bikes are secured into place.

Thule received previous accolades in 2007 with a EUROBIKE AWARD for their EuroClassic G5, proving the company is on point for creating innovative, easy-to-use bike gear.

-“We are extremely pleased to receive the EUROBIKE AWARD for our feature-rich EuroWay G2. This award proves our carrier systems resonate with consumers while our quality and compatibility are recognized on a global scale. We are excited to receive this EUROBIKE Award and look forward to the continued success we have seen with our EuroWay G2”, says Christian Ludwig, International Product Manager for the Bike Segment at Thule.