The Small and Medium-sized Business Cloud market in the US is to grow at a CAGR of 18.45 percent over the period 2012-2016. One of the key factors contributing to this market growth is the reduced costs of the cloud approach. The SMB Cloud market in the US has also been witnessing the growing demand for public cloud services. However, the problems in integration and interoperability could pose a challenge to the growth of this market.
Public cloud services are finding higher prominence among the cloud-based application services. Public cloud services require lower capital expenses and are available at lower costs compared to private cloud hosting. Small and medium-sized businesses (SMBs) have a lower budget for operations and prefer public cloud services to meet their business requirements. The pay-per-use model for billing makes it feasible for the SMBs to adopt the solutions as they are liable to pay only for what they use. Public cloud services can be scaled up or down according to the requirements of the end-users at a faster pace compared to private cloud services.
One of the major drivers in the market is the reduced cost to enterprises using the cloud approach. The SMBs are very price sensitive and are looking for options to reduce their capital and operational expenditure. Cloud-based solutions are available at reduced costs compared to internal provisioning of the infrastructure.
The key vendors dominating this market space are Amazon.com Inc., Google Inc., IBM Corp., Microsoft Corp., Rackspace Hosting Inc., Salesforce.com Inc., and Verizon Communications Inc. The other vendors mentioned in the report are ATandT Corp., BMC Software Inc., CA Inc., Citrix Systems Inc., Computer Sciences Corp., Dell Inc., EMC Corp., Hewlett Packard Co., Oracle Corp., Red Hat Corp., and VMware Inc.
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