The US hot drinks packaging market is expected to grow at a compound annual growth rate (CAGR) of 2% through to 2016, to achieve total unit volume of 4.2 million units.
In 2011 the US hot drinks packaging market registered a CAGR of 2%, to reach 3.9 billion units, led predominantly by gains in tea and fresh coffee.
Tea has increased in popularity, as consumers have become more aware of the health benefits of tea and as young consumers have become more familiar with the variety of tea blends that are available.
The US hot drinks packaging market saw total unit volume sales of coffee packaging grow by 4% in 2011, to reach 2.1 billion units
Flexible packaging achieved the largest actual total unit volume gain in hot drinks packaging in 2011, adding over 73 million retail units to the category. Owing to the dominance of fresh coffee in hot drinks, flexible packaging is expected to continue this dominance within the hot drinks packaging market in terms of total unit volume growth through to 2015, with growth at a CAGR of 2%.
Despite expected growth in total unit volume sales of hot drinks packaging through to 2015, the range of packaging choices in hot drinks, particularly in coffee is expected to remain limited. Owing to its association with premium quality products, manufacturers of fresh coffee are unlikely to switch from flexible packaging to other types of packaging.
For more information on the US hot drinks packaging market, see the latest research: US Hot Drinks Packaging Market Report
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