Thule Group

Waiting, Security-Related Situations and Unprepared Fellow Travelers are Primary Sources of Frustration for Many U.S. Travelers

Press Release   •   Oct 05, 2010 11:00 BST

LONGMONT, Colo., Oct 05, 2010
- According to a recent Case Logic sponsored survey conducted online by Harris Interactive, U.S. adults may not be looking forward to holiday travel this year. The survey revealed that a majority of U.S. adults - 71 percent - feel anxious at the airport or in other travel situations. Of this majority, 75 percent find waiting causes the most anxiety and frustration, while 68 percent find security-related situations to be the biggest source of stress, and 58 percent are most annoyed by people who are underprepared (e.g., at security or while boarding/exiting planes).

AAA estimates that more than 2.3 million travelers took to the skies during the 2009 holiday travel season. Recent predictions have shown that the 2010 holiday season will be even busier.

As millions of travelers prepare to travel this holiday season, the survey results revealed what concerns travelers the most, including:

Security Line Anxiety: Out of the 82 percent of travelers who experience anxiety at the airport and in travel situations, 68 percent find airport security-related situations to be stressful, more than half experience anxiety or frustration specifically about removing their shoes (57 percent) and putting everything back on or in their carry-on after they've gone through the airport security line (56 percent), while 23 percent are frustrated about having to remove their laptops or netbooks from their cases at airport security lines.

Forgetful Travelers: Even though 58 percent of adults who experience anxiety at the airport/in travel situations report feelings of frustration due to underprepared people, 72 percent of those who pack for traveling forget something. A majority of these adults claim toiletry-related items (81 percent), such as a toothbrush or sunscreen, top the list of most forgotten items. In addition, more than half (55 percent) report they have forgotten an electronic-related item, and half (50 percent) have forgotten an electronic charger of some kind.

Particular Packers: Despite their forgetfulness, 84 percent of adults say they have a specific packing style. Of this 84 percent, 52 percent say they are "Prepared Packers" - that is, they plan all of their outfits in advance, then neatly fold and pack them in an organized manner.

The Gender Gap: 93 percent of adult travelers pack their own bags, but men seem to be more open to assistance. Nearly one in four male adult travelers (24 percent) report that their spouse handles their packing for them, while only 6 percent of women turn over packing responsibilities to their spouses.

Carry-on Friendly: In addition to frustration caused by waiting in lines and navigating airport security, it seems some travelers are also foregoing charges and frustrations surrounding checked baggage. The Case Logic survey revealed 7 percent of U.S. adults refuse to check bags, taking only what they can fit into their carry-on luggage.

"The survey is further proof that consumers are looking for ways to stay organized and minimize anxiety-related stress while traveling," said Jeff Warde, Global Director of Marketing for Case Logic. "For more than 25 years, Case Logic has designed intuitive travel solutions, including luggage, laptop sleeves and briefcases, to keep busy travelers organized while on-the-go. Whether travelers worry about crowded security lines or fitting their carry-on suitcase in the overhead bin, Case Logic offers a variety of solutions to help the navigate the challenges of travel quickly and easily."

Survey Methodology
This survey was conducted online within the United States by Harris Interactive on behalf of Case Logic between August 31 - September 2, 2010 among 2,587 adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact Rachelle Bodnar or Michele Chisholm.

About Case Logic

Case Logic, a brand within the Thule Group, has been a leader in developing and delivering intelligent organization solutions for the ways people live for more than 25 years. The company started in Boulder, Colo. in 1984 with the goal of creating a solution for cassette tapes rattling around on the car floor while driving to the ski slopes.

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