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Yes, We Do Like to be Beside the Seaside.

Press Release   •   May 21, 2012 14:38 BST

The BBC has highlighted a recent study that suggests we really: ”… do like to be beside the seaside.”

Bournecoast, the area’s leading supplier of self catering holiday accommodation, said that the study which was carried out by the European Centre for Environment and Human Health (ECEHH) looked at how different environments in the outdoors could generate differing reactions in respect of relaxation and calmness.  One of the researchers said this could reflect an instinctive preference for the sounds and sights of water and that being beside the coast was significantly more likely to create a feeling of tranquillity.

The study carried out over a two year period by the British Psychological Society of 2,750 people inEngland, examined the effects of different types of outdoor environments on people.  It was found that the bracing sea air had a more positive effect than the countryside or an urban park, with the greatest sense of pleasure coming from taking exercise beside the sea.  It was irrelevant how old the participants were, where they lived and who they were with when they were visiting the coast. 

Six different age groups identified the seaside as always being a more positive experience than other inland parks or country walks, with those who were travelling alone particularly likely to get more enjoyment from the coast.

Des Simmons, MD of Bournecoast said; “There were no clear conclusions given as to why the seaside should be more refreshing than other types of settings but the researchers are considering a range of possible associations including investigating the idea that people respond in a positive manner to the way light plays on the water, or the therapeutic sounds of the sea.

He added; “There are also other conclusions, including social or cultural expectations about the benefits of the seaside which, suggest the researchers, remind the individual of associations with happy times such as childhood memories of holidaying with family and friends.”

The researchers say that there has been a growing awareness of the importance of relaxation in preventing ill health.

Bournecoast have been responsible for attracting many visitors to the seaside resort ofBournemouthand its conurbation over the past 50 years and pride themselves in providing quality holiday lets to visitors in the area - be that for families or couples.  As a result of their knowledge of the markets, they are also able to supply suitable Buy-to-Let properties to landlords in theChristchurch, Bournemouth andPoolearea and are still family run to this day. 

For more information on holiday rentals, investment properties to rent or buy, or the buy-to-let market in general, please visit or telephone 01202 437888.

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Issued by:

Alex Eaton



01202 437888

In 2010 Bournecoast celebrated it’s 50th anniversary and has been family run since it’s inception when it was established by Major & June Webb in 1960.  Keith Simmons MBE, the previous managing director and Major Webb’s son-in-law, was then joined by his son and daughters, Des Simmons, Veronica Strongman andAnita Smith, who now run the company with a team of eighteen staff.

Bournecoast has been providing self catering accommodation in theChristchurch, Bournemouth andPoolearea for over 50 years and is still family run to this day.  It prides itself in providing quality properties and caters for both families and couples’ markets.  Properties are inspected by Bournemouth Tourism and hold the Bournemouth Quality Standards awards, assuring visitors that the properties are all of the best possible standard and with their dedicated Customer Care Team on hand to assuage any concerns, you know you’ll be in safe hands.

Bournecoast Property Agents have extended their skill base within the ever changing property market and over the years has invested in a skilled workforce, ensuring each member of the team enjoys dealing with people and property whilst ensuring their knowledge of the whole property market is second to none, providing advantage over most local agents.