3% Increase in Margins: Bitcoin Merchant Success Story

6 months ago, Hungry, an online food-delivery portal connecting over 800 restaurants, started accepting Bitcoin payments using Coinify. After customers began asking about paying with Bitcoin, Hungry saw an opportunity to attract extra business. They chose Coinify Bitcoin payments because of their fraud-free, zero-chargeback alternative, and because Coinify enables them to receive Bitcoin payments directly to their bank account in local currency.

Allowing Hungry some time to observe the effect of the new payment integration, we asked CEO Rune Risom about Hungry's Bitcoin experience: "When accepting Bitcoin payments through Coinify we have seen a 3% increase in margins. Furthermore we have never had even a single case of chargeback from our hundreds of Bitcoin paying customers. It is a pleasure working with Coinify, and their payment solution is very easy to use.”

Introducing Bitcoin payments has brought Hungry a competitive advantage as a first-mover within their industry as well as the distinction of having received the largest number of Bitcoin transactions of any company in Hungry's home market Denmark. In the eyes of the customers, Hungry stands out with their innovativeness. And after successfully featuring Bitcoin payments on their website, Hungry also integrated Bitcoin payments into their mobile app in November.

Coinify takes pride in assisting Hungry towards these achievements and welcomes all merchants globally to benefit from accepting Bitcoin payments with its safe and easy payment processing solution at coinify.com. “For us it's all about helping merchants increase their margins, sales, and liquidity and mainstream Bitcoin in the process,” said Coinify’s CPO Lasse Birk Olesen.