Press release -

PPC Quality Certificate: crealytics Re-awarded BVDW Seal of Quality in 2015

Passau, 22 January 2015 – The PPC technology company crealytics has received the PPC Quality Certificate of the Bundesverband Digitale Wirtschaft (BVDW) e.V. again in 2015. With this, the specialist has been singled out for the fifth time in succession by the focus group Search in the BVDW for compliance with uniform quality standards in the area of pay-per-click advertising. Aside from crealytics, 29 other PPC firms are permitted to bear the seal of quality for a period of one year.

By conferring the PPC Quality Certificate, the focus group Search in the BVDW is attesting to crealytics' professional and serious approach at a high technological level. To be admitted to the certification procedure, the PPC specialist must sign the new "code of conduct – search engine advertising" for the first time this year. The document contains voluntary commitments in respect of consulting, working methodology and reporting. The certification itself continues to revolve around the examination of the following criteria: experience, working methodology, customer satisfaction and market involvement.

With the optimisation approach "profit-driven search marketing", developed in-house, and the proprietary semantic technology "camato", crealytics has progressed into one of the leading PPC providers in Germany, and has created the pre-condition for the existence of testing. For years, the firm has been successfully implementing international PPC campaigns for some of the world's largest online retailers and consistently adhering to the high quality standards of the BVDW in the process.

"The PPC Quality Certificate is not just an important reference point for companies on the lookout for a professional provider. For us, it is a validation of our work. It shows that we offer high-quality services in conjunction with advanced technology in our premium-plus segment, thereby satisfying our customers", exults Andreas Reiffen, founder and Managing Director of crealytics GmbH.

Topics

  • Computers, computer technology, software

Categories

  • bvdw
  • ppc quality certificate

crealytics is the fastest growing PPC advertising technology company in Europe and supports leading international online retailers in optimizing and scaling high quality PPC campaigns.

The semantic PPC advertising technology camato simplifies time-intensive aspects of the Google AdWords tasks. The software automatically generates highly relevant ad copies, manages the bids in keyword auctions and thereby delivers significant increases in performance. Several of the world’s leading online retailers as well as many rising stars are already using camato successfully in more than 20 countries. crealytics is now generating 70% of its revenue with international AdWords campaigns via camato.

crealytics’ customers generate around €650 Million in annual sales via camato, supported by about 100 crealytics employees in the offices in London, Berlin and Passau.

For more information please visit www.crealytics.com.

Contacts

Lisa Kimpton

Press contact Marketing Manager