What does a city smell like? How does it feel? Why do we prefer one place and dislike another? These are some of the questions that will be asked to children in a workshop at the innovation stage in the Swedish pavilion at Expo 2010 in Shanghai China. The headline and main subject is ”When people matter”.

Can open innovation competitions for students speed up the transfer of space technology to create sustainable solutions? At a workshop in the Swedish Pavilion at the Shanghai Expo, twelve top students from Sweden and China will explore the new field of crowdsourcing ideas and innovation through competitions.

The Swedish participation in the World Expo 2010 has attracted a great number of sponsors. With over 110 partnering companies, the Swedish participation is at the top of the list.