Connected TV 2012 an award for Outstanding Technology Innovation goes to TV App Agency Engine

TV App Agency won an award for ‘Outstanding Technology Innovation’ at last night’s Connected TV Awards 2012 for its ‘develop once’ / ‘deploy to many’ cross platform TV app compiler.

TV App Agency’s new technology Engine allows developers to create TV apps for many different TV platforms from a single source of code. The engine is offered as a cloud-based software as a service application and enables developers to create native TV apps in minutes rather than months. It means an end to the current approach of duplicating development and quality assurance and provides true innovation in the connected TV app development process.

The TV App Agency Engine shifts the challenge for brands from the technology to the content, providing a unique opportunity for brands to launch their own TV channel. Instead of paying rent to a TV or satellite broadcaster, it’s now possible for a brand to create its own channel and launch it in the app store of a smart TV.  Most importantly, as the Engine provides a cross-platform compiler, it can be done efficiently and at a reasonable price while offering maximum reach across smart TV platforms and devices.

This year saw 75 entries in this, the second annual Connected TV Awards, reflecting the dynamism and innovation around the Connected TV and second screen space. The Awards were part of the Connected TV Summit, where the TV ecosystem gathered to discuss developments in post-convergence TV. They recognise service and technology innovation, market impact and business thought leadership in the Connected TV marketplace, which includes Hybrid Broadcast Broadband, and this year added a new category to showcase the best innovations in companion screen apps and services.  

Bruno Pereira, co-founder of TV App Agency said, "The Connected TV market is evolving very quickly and that's reflected in these awards. Connected TV is changing the way in which television is being delivered, and the way in which content is being consumed. The judges were looking for services and technology solutions that were innovative and which met market needs, so we're delighted to have had our hard work recognised."

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About TV App Agency

TV App Agency was founded in 2011 to enable the delivery of cross-platform content across smart TV. The founders believe the convergence of hardware devices - mobile, tablets and TV - and the delivery of cross-platform content made efficient by software is the next wave in the digital industry.

TV App Agency provides expertise across software development, user experience, multi-screen devices, TV app development and app store submission to enable brands, content providers, agencies and broadcasters to get onto smart TV.  Since its launch, TV App Agency has developed apps for a range of leading European brands, including RTVE, Rightmove, Prime Location, Find a Property, Daft, La Liga BBVA, National Rail, Food Network and Absolute Radio.

The company has also developed a technology engine which enables brands to develop apps and submit them across a range of connected devices including Samsung, LG, Philips and Sharp, and platforms including Google TV, Opera and set-top boxes.

Follow us on Twitter: @tvappagency 

LinkedIn: TV App Agency

About the Founders

The team behind TV App Agency bring a wealth of knowledge of mobile, digital, technology and how to develop effective media and software businesses.

Andy Eardley’s involvement in TV App Agency follows 25 years’ experience building businesses in the technology and software sectors.  He worked with the most of leaders in the hi-tech electronics industry including Apple, HP, IBM, Seiko and Epson as they went through explosive growth in the PC era. He then moved into the software sector as it disrupted the business of in-house bespoke software development, building a $100m, 500 people plus business covering 13 countries, with partners in over 40. Having performed in various sales leadership, VP EMEA and CEO roles, he really understands the needs of the client and the importance of getting the technology right.

Bruno Pereira has many years of experience in the online, mobile and media industries, having worked with brands such as F1, IKEA, Air Canada, Bell Canada, BT and Total, amongst others. He also has experience of growing technology companies in fast growth markets – before co-founding TV App Agency, Bruno worked with two start-ups in the mobile space (Grapple Mobile and Service2Media).  He also has a background in content management and ecommerce, having worked with companies such as Intel, Accenture, IBM, Bell Canada and Interwoven/Autonomy.

Press contacts:

Simi Dhillon, Mixing Digital: mobile 07800 890 224, simi@mixingdigital.com

Davina Lines, Mixing Digital: mobile: 07976 665 094, davina@mixingdigital.com