Press release -

Around the world with Mini Empire

Photowall and Mini Empire present the wall mural collection Around the world – designed by Swedish illustrator Jenny von Döbeln. The collection includes playful motifs with inspiration from three different continents.

Wild animals on the African savannah, pretty little houses in a pattern technique inspired by the Nordic handicraft heritage, and charming aquatic animals from Galapagos – Mini Empire’s new wall mural collection awakens the storyteller in us. The imaginative motifs evoke thoughts of fairy-tale places where anything can happen.

“I’m inspired by new places and unexpected events. My inspiration often comes from travelling, but I don’t necessarily have to travel physically; books and films also have the ability to take me to other worlds. And for me, that’s where the creativity is born. Working with this collection, I was mainly influenced by my travels to Tanzania and Borneo,” says Jenny von Döbeln.

The wall mural format is nothing new to Jenny von Döbeln; she has previously made several popular murals for Photowall and her style is always characteristic, rich in detail and always has the same playful feel.

“I love working with wall murals because they have the ability to change the whole feel of a room. Working with wall murals was also something of an eye-opener for me: I realised I could use my illustrations as patterns, and could build stories around my characters,” Jenny von Döbeln explains.

Around the world contains three motifs – all in different colour schemes and available exclusively from Photowall for £31 per square metre. The interior photos were styled and taken by Sofia Jansson/Mokkasin.

The collection has also been nominated for Children’s Furniture of the Year by Swedish lifestyle magazine Family Living.

Related links

Topics

  • Design

Categories

  • home decor
  • design
  • interior
  • interior design
  • mural
  • photo mural
  • wall art
  • wall decor
  • wall mural
  • wallpaper
  • kids wallpaper
  • mini empire

Photowall is currently the Nordic leader in wall murals, offering a wide range of made-to-measure wall decorations: wall murals, design wallpaper and canvas prints. All our products are made at our factory in Skarpnäck outside Stockholm and shipped around the world. Photowall has a passion for design and quality, and is constantly on the lookout for exciting new design collaborations.

Contacts

Maria Gromova

Press contact PR & Social Media Manager +46702720302