Press release -
Virgin Trains Refreshes Onboard Retail Offering
Virgin Trains announces more than 25 new products will be available from its on-board Foodbar, located in Standard Class, on the east coast route. The move is in response to customer feedback, and part of Virgin Trains’ ongoing investment in enhancing the customer experience.
The new product selection offers an increased choice to customers, including organic, gluten free and vegan options as well as much loved sweet treats such as Cadbury Dairy Milk and Oreo. Also available is Virgin Start Up business, Love Corn. This premium corn snack boasts simple and clean ingredients, with a mouth-watering taste. It perfectly complements the delicate flavours of Virgin Wines, another new addition to the Foodbar. Available in red, white, rose and as prosecco, this is the first time Virgin Wines has been stocked on-board.
Ali Watson, Customer Experience Director at Virgin Trains on the east coast said: “We strive to make our customers’ journeys comfortable and enjoyable and take on board feedback of those travelling with us. We hope that the refreshed Foodbar and its extensive offering will help us to take the customer experience to the next level. We’re also delighted to be stocking Love Corn, which has been supported through Virgin Start-Up, as well as stocking Virgin Wines for the first time.”
The competitively priced products can also be purchased as part of combination deals to offer even better value to customers.
Topics
- Art, Culture, Entertainment
Categories
- business news
- trains
- regional news
- fun stuff
- events & launches
- east coast
About Virgin Trains:
Stagecoach and Virgin are working in partnership to operate the East Coast and West Coast inter-city routes under the Virgin Trains brand. Together, they are on track to revolutionise rail travel across the UK.
The combined network connects some of the nation’s most iconic destinations including Glasgow, Liverpool, Birmingham, Manchester, Edinburgh, Newcastle, Leeds, York and London.
Virgin Trains is committed to delivering a high speed, high frequency service, offering shorter journey times, more comfortable travel and excellent customer service. Customers consistently rate Virgin Trains as one of the top long-distance rail franchise operators in the National Rail Passenger Survey (NRPS) commissioned by industry watchdog, Transport Focus.
On the East Coast route, £140m is being invested to create a more personalised travel experience. We have already invested £21m to completely revamp our existing fleet and customers can now benefit from 42 additional services (22,000 extra seats) per week between Edinburgh and London. 2018 will see the introduction of completely new Azuma trains being built in the UK by Hitachi.
The West Coast route has a proud record of challenging the status quo - from introducing tilting Pendolino trains, to a pioneering automated delay repay scheme and becoming the first franchised rail operator to offer m-Tickets for all ticket types.
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Press Office: 0845 000 3333.
