May 14, 2012 16:55 BST Creativepool The Emirates Stadium played host to this years Drum Marketing Awards. McCann Manchester and Aldi Stores continued to reap the rewards of their ‘Aldi Likes Brands’ campaign. After winning the Roses Advertising and Design Awards Grand Prix the campaign went on to win the Chairman’s Award at the Drum Marketing Awards 2012.
May 09, 2012 16:33 BST Creativepool Kevin Roberts is the CEO of Saatchi & Saatchi Worldwide and he thinks marketing is dead. He also thinks big ideas, management and strategy are pushing up the daisies. We know this because he told the Institute of Directors Convention at the 02 yesterday.
May 09, 2012 08:30 BST Mixing Digital BirdSong unveils robust analytics for social media. Brand interaction with social media will no longer be based on the latest ‘big idea’ but on analysis of the data. BirdSong brings accountable marketing to Twitter, putting insight back into the hands of the brand.
Mar 26, 2012 10:08 BST Mynewsdesk The smarter platform for PR and Brand engagement at Social Media World Forum - with COO Jonathan Bean a panellist.
Mar 14, 2012 12:18 GMT The Beautiful Meme This month The Beautiful Meme is featured in The Drum magazine as one of the UK's top agencies to have emerged over the past couple of years. In the United Kingdom, The Drum is the industry's leading magazine. They cover media and marketing news from all over the UK with stories, job search resources, events listings and features.
Mar 13, 2012 08:38 GMT Mynewsdesk Mynewsdesk - the Swedish ‘new-school PR-tool’ company - has today launched a new version of its monitoring feature, called Explore. This is not a media database, as PR are used to. In fact it isn’t a monitoring tool like anything else on the market.
Mar 01, 2012 17:26 GMT Azam Marketing
Feb 10, 2012 09:14 GMT X Factor Communications Banner Managed Communication (‘BMC’) announced today that it has acquired the trade name and certain assets of adversion, the advertising ‘versioning’ specialist.
Feb 01, 2012 07:00 GMT Bjond International In-country representative Bjond International heads up business development and marketing efforts for Swedish companies tackling the UK market
Jan 30, 2012 17:12 GMT Spidex Software Ltd Spidex Software Limited has announced the release of a brand new addition to its suite of web modules,Spidex dRA.