Blog posts

Innovative, disability focused, creative agency launched by partially sighted Shaun Cheesman

Jun 30, 2015 15:29 BST Welcome to Milk & Jam! We’re a specialist Web development, Marketing & Accessibility creative agency.

#WeArePR: The journey so far...

Jun 30, 2015 11:00 BST Mynewsdesk #WeArePR is a project is about listening. We are conducting and publishing these interviews in no intentional order and as a result there was no way of knowing what we might find.

Top of the PR pops: June Highlights

Jun 30, 2015 08:04 BST Mynewsdesk June has been extremely busy and rewarding for the Mynewsdesk UK crew. Futurecomms15, our flagship PR & comms event, was a success! And we're not the only communicators who have been busy having seen some cool campaigns roll out this month...

Video: Highlights from FutureComms15

Jun 29, 2015 16:26 BST Mynewsdesk The biggest PR & communications event, FutureComms15, was held in London on 18th June. What got communications professionals talking and how do we stay on top of our PR game? What seems to be the holy PR grail for brands?

What are your digital PR challenges?

Jun 23, 2015 16:00 BST Mynewsdesk To build a picture of what is required of a modern communicator, Mynewsdesk, the leading online newsroom and all-in-one PR platform, is asking: what are your digital PR challenges?

FutureComms15: A Look Back At The Future Of Comms

Jun 23, 2015 11:13 BST Mynewsdesk Fiery, opinionated, controversial and moving are just a handful of adjectives that one might choose to use when describing FutureComms15 - the biggest PR and comms event of the year. But personally, I think it was Dan Slee of Comms2point0 who best summed up the gathering, describing it as “a mass punch-up between people who give a stuff…”. We take a look back at the future of comms...

Futurecomms15: PR’s Stockdale Paradox

Jun 23, 2015 10:48 BST Mynewsdesk Over the years I've come to see that healthy debate stimulates progress and change. Last week I had the pleasure of chairing Mynewsdesk’s Futurecomms15 in London and the outcome was a good argument. I am tired of events that are just filled of corporate case studies and self congratulatory awards. I guess there is a place for those type of events but this was certainly not one of them...

 #WeArePR: The PR of politics

Jun 22, 2015 16:30 BST Mynewsdesk Christine Silfversparre is the 3rd interviewee for the #WeArePR series, an exploration into the evolving world of communications through #PRTech.

Reputation & Responsibility: The Confident Future Of PR

Jun 17, 2015 12:24 BST Mynewsdesk The amount written about the identity crisis that the PR industry is currently experiencing astonishes me! In a recent post, the excellent Stephen Waddington claimed the PR industry lacks confidence. I agree with him. It’s also hard to get away from comments about the PR & Communications industry’s need to think and act like MBA’s and improve their knowledge of business.

Startups and a PR Crisis Learning from Clinkle

Jun 16, 2015 15:02 BST Mynewsdesk PR can be the lifeblood of a young startup. A positive write up can propel companies into the limelight and particularly for a B2C product can result in those critical early sign-ups. But what happens when the positive attention turns bad? And are there any lessons to be learned from the story of what happened to one much-hyped startup?