Voice over Mobile Broadband brings several advantages to the market

Voice over Mobile Broadband (VoMBB) refers to the end to end routing of standard mobile phone calls over a mobile broadband networks such as LTE and HSPA. VoMBB brings unique advantages to carriers in the form of improved spectral efficiency, cost reduction per subscriber, high quality audio, user terminal power savings and the ability to offload voice capacity to other technologies such as WiFi.

Furthermore, VoMBB also allows carriers the opportunity to manage and optimize the flow of mobile VoIP traffic generated by Over The Top (OTT) applications. This can potentially open up new models for charging of voice services and even possible relationships between carriers and OTT application developers for mutual benefits.

Despite the attention that market growth in mobile data has attracted, voice remains the core revenue-generating service for most wireless operators and, together with texting, the most profitable one. Yet, voice services are undergoing a major transformation.

There are several advantages to using VoMBB. The biggest single advantage VoMBB has over standard telephone systems is cost. In addition, international calls using VoMBB are usually very inexpensive. One other advantage, which will become much more pronounced as VoIP use climbs, calls between VoMBB users are usually free.

For more information on the Voice over Mobile Broadband market, see the latest research: Voice over Mobile Broadband Market Report

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