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Creative and individual: handcrafts meet porcelain

Press release   •   Mar 10, 2020 14:23 GMT

Creative and individual: handcrafts meet porcelain

Whether at sociable gatherings with like-minded enthusiasts or as a relaxing hobby to enjoy alone – sewing, crocheting, knitting, embroidery, pottery and painting are back in vogue. Innovative materials, striking yarns and modern fabrics are inspiring new and varied artistic creations. And these influences are also apparent in tableware. Villeroy & Boch is picking up on this creative trend with hand-painted crockery and colourful embroidered designs on porcelain.

Stylish embroidered effects with Flow Couture

The long-neglected art of embroidery is making a comeback, in both fashion and interior design. And this is hardly surprising, as a sharp needle and fine threads are all you need to create the most beautiful decorative details and appliqué effects on clothes, table linen and cushions. And the results are anything but outdated. These new embroidery designs are like little works of art – modern, stylish and very cool.

However, the special style of fine embroidery patterns is not solely reserved for textiles. It can also be used to create striking effects in surprising applications. For instance, on Flow Couture tableware from Villeroy & Boch. Beautifully delicate and intricate floral motifs in soft colours that almost appear to be hand-embroidered give the pure-white Premium Porcelain a completely new look: timelessly modern with a dash of nostalgia, a beautiful blend of casual elegance. The tableware looks particularly striking in combination with a tablecloth or napkins with subtle embroidered details rather than elaborate patterns.

Decorative painting: Artesano Nature

Another (hand) craft that is currently enjoying a real revival is painting. Rather than creating pictures on canvas, people are now turning their attention to everyday objects and using paint and brushes to create individual effects. From the living room wall to an “ancient” chest of drawers or a plate, the scope is endless.

Anyone who would rather not paint their own tableware can leave this delicate work to the experienced porcelain painters at Villeroy & Boch. In the tableware factory in Merzig in the German Saarland area, these ladies paint a charming spiral decor on each individual item in the Artesano Nature series entirely by hand. The result is sure to delight anyone who appreciates natural beauty. With warm pastel colours, simple rounded shapes and its crafted appearance, Artesano Nature coordinates perfectly with Natural Living, designed to showcase authentic and natural looks.

Villeroy & Boch:

Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom and Wellness and Tableware, and is active in 125 countries.

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