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Eye cancer survivor Ezmai helps Vision Express reopen Rugby store

Press Release   •   Jan 13, 2016 10:04 GMT

A two-year-old girl who has a rare form of eye cancer was the star guest when Vision Express unveiled its newly refitted Rugby store.

Ezmai Hopkins and her mum Stephanie Beasley helped perform a ribbon-cutting ceremony at the store in the Clock Towers Shopping Centre on Friday, 8 January.

Ezmai is an ambassador for the Childhood Eye Cancer Trust (CHECT) – a charity supported by Vision Express.

In October, Ezmai was diagnosed with retinoblastoma, a rare form of eye cancer.

A tumour in her left eye had already become so advanced, that the eye had to be removed. The family, from Tamworth, are now awaiting the results of further tests to determine whether her right eye is also affected.

Stephanie Beasley said: “Vision Express does exceptionally valuable work raising awareness of children with eye cancers like Ezmai and fundraising to help CHECT. We had a lovely day helping the team at Vision Express Rugby with their reopening.”

Store directors Simon Dubbin and Sundeep Bansal welcomed Ezmai and Stephanie, and Simon commented: “It was a pleasure having Ezmai and Stephanie in our newly revamped store - our thanks go to them for helping with the ribbon-cutting and opening celebrations.

“We’ve been trading in Rugby for 20 years and it’s great to give the store a new lease of life. The feedback we’ve had from customers has been overwhelmingly positive – here’s to another two decades!”

The store has been given upgraded facilities, with state-of-the-art examining equipment, to allow the experienced team to continue to deliver an individual and thorough vision care service.

Vision Express offers an eye examination to best practice guidelines of the College of Optometrists (COO), with each Vision Express optometrist being a qualified eye health professional. To book an eye test visit the Vision Express Rugby store at Market Mall, The Clock Towers Shopping Centre, Rugby, CV21 2JR, tel: 01788 552460 or visit

*More images are available upon request

About Vision Express

Vision Express is the third largest optical retailer in the UK and part of GrandVision,the global leader in optical retail operating across 43 countries, spanning over 5,800 stores and online.

With more than 390 stores nationwide, Vision Express first opened its doors in Newcastle in 1988. Built on a passion for the profession, it has gone from strength to strength, driven by a commitment to unparalleled customer service and providing the best individual optical care, the right product and great value. Customers can select from a vast range of genuine designer brands and the latest technology lenses, through to complete glasses from £39.

Vision Express is considered one of the leading and most trusted opticians in the UK and Ireland, with its European offering supported through sister eye care brands Grand Optical, Solaris and Generale D'Optique.

With around 4,000 employees, Vision Express makes a significant difference to the communities it operates within, and the organisations it chooses to support. As part of its commitment to Vision. Taken Seriously, and as a responsible and caring retailer, Vision Express is proud to partner with a range of healthcare charities, which have touched the lives of customers and teams. These companies provide vital support to people affected by vision-related conditions. They are part of the Vision Express Charity Project and include:

  • Alzheimer’s Research UK
  • Childhood Eye Cancer Trust (CHECT)
  • International Glaucoma Association
  • Macular Society
  • Stroke Association
  • Temple Street University Hospital.

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