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Simon Thomas to take over as Global Head of Marketing for Volkswagen Group AG

Press Release   •   Jul 12, 2013 14:08 BST

Milton Keynes / Wolfsburg, 12 July 2013: Simon Thomas, 53, will take over responsibility for Marketing for the Volkswagen Group and the Volkswagen Passenger Cars brand from 1 September 2013.  He succeeds Jürgen Stackmann, 51, who became Chairman of SEAT S.A. on 1 May 2013.  In his new role, Thomas will be based at the company’s international headquarters in Wolfsburg, Germany, reporting to the Board Member for Sales and Marketing for the Volkswagen Group and the Volkswagen Passenger Cars brand, Christian Klingler.

Thomas began his current role as Managing Director of Volkswagen Group (UK) Ltd. in September 2011, following an established career in the motor industry.  Following a four year apprenticeship and qualification in 1980 as an automotive technician, Thomas moved to the Austin Rover Group in 1985 as a technical advisor, after which he then worked in service, sales and fleet field-based roles.  

In 1991, Thomas moved to Nissan GB, where he later assumed the roles of Marketing Director and then Sales Director.  He then relocated to Canada, where he took over responsibility for sales and marketing for both the Nissan and Infiniti brands.  In 2007, he returned to Europe as Vice President of Sales for Nissan Europe, based in France.  The following year he became Nissan Europe’s Senior Vice President, based in Switzerland.  He spent four years there before joining the Volkswagen Group in 2011.

Commenting on his new appointment, Thomas said: ‘It will be tough to leave the VWG UK team after just two years.  However, this new role is a great opportunity for me to work at the heart of the Group.  The UK team has achieved so much and I am very proud to have worked with and supported them.  During the past two years we have grown sales and market share and made many organisational changes to ensure that we are better equipped to tackle the inevitable future challenges and developments in the automotive industry.  One in five new vehicles purchased in the UK comes from the Volkswagen Group team; a remarkable achievement.’

Thomas’s successor at Volkswagen Group (UK) Ltd. will be announced in due course.


For further information please contact the Volkswagen Group press office on 01908 601187 or email


Volkswagen Group UK is a wholly-owned subsidiary of Europe’s largest carmaker and one of the world’s leading automobile manufacturers.  From its UK headquarters in Milton Keynes, Buckinghamshire, it controls the sourcing, marketing and distribution of all vehicles and parts in the UK for Volkswagen Group vehicles, including Volkswagen Passenger Cars and Commercial Vehicles, Audi, SEAT and ŠKODA cars. 

Volkswagen UK is one of the country’s largest importers, accounting for almost one in ten of every car sold. The company sells a wide range of vehicles which range from compact city cars through the best-selling and renowned Golf, Polo and Beetle models, to luxury saloons and 4x4s. 

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