Netscribes latest market research report titled Franchise Market in India 2014 outlines how the entrepreneurial appetite has streamlined itself into the franchising concept in the country. Franchising is defined as a proposition wherein an entrepreneur replicates a brands business model by giving a fee and share of the revenue providing both safety of an established brand and independence of running a venture by oneself. Foreign companies have also realized the potential of franchising and consider it as the most viable option while making a foray into the Indian market. Even established businessmen are attaching more weightage to this proposition for their successors whenever they think of entrepreneurial ventures.
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Franchise in India is growing at an impressive rate riding on the consumption boom wherein greater demand for products in India is getting translated into greater demand for franchises. An entrepreneur has the option to choose from over 4,000 franchising opportunities in India, which in addition to international franchises, is sowing the seeds of growth for domestic franchises as well. Though education leads in percentage proportion of share in the total franchising business in India yet, food and beverage, retail follow close in heels with health and wellness being another emerging sector. There is no specific rule or regulation governing the franchise sector, but it does have a presence of associations that channelize processes for such set-ups.
Table Of Content:
Slide 1: Executive Summary
Slide 2: GDP at Factor Cost: Quarterly (2010-11, 2011-12, 2012-13, 2013-14), Inflation Rate: Monthly (Jun 2013 Nov 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 Jul 2013), Exchange Rate: Half Yearly (Oct 2013 March 2014)
Slide 4: Lending Rate: Annual (2008-09, 2009-10, 2010-11, 2011-12), Trade Balance: Annual (2010-11, 2011-12, 2012-13, 2013-14), FDI: Annual (2009-10, 2010-11, 2011-12, 2012-13)
Slide 5: Franchise Derivation, Franchising, Activities
Slide 6: 4Rs of Franchising
Slide 7: Franchise Market Global Overview
Slide 8: Franchise Market Indian Overview, Market Size & Growth (Value-wise; 2013 2018e)
Slide 9-12: Franchise Market India Snapshot (2013)
Slide 13: Franchise Market Geographic Segmentation (2013)
Slide 14: Franchise Market Value Chain Analysis
Types of Franchising
Slide 15-18: Types
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