Experience real patient situations that progressively unfold, presented to 154 oncologists in a survey for their open-ended responses providing rich insight into their clinical decisions. Data includes specific treatment choices, factors that influence their decisions, barriers to optimal treatment and confidence in treatment and management of patients.
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Understand what occurs with actual patientsAccess the most up-to-date prescribing trendsGain actionable data for developing and improving your market strategiesPinpoint needs of your target audienceFocus resources to maximize the effectiveness of your budgetUnderstand where your product fitsUnderstand where your competitor’s product fitsDesign messages to advance brand performance
Table of Contents
Chapter 1: IntroductionTable 1: Treatment Options in Advanced Lung Cancer
Chapter 2: Respondent DemographicsTable 2: Eligibility Criteria for Survey ParticipationFigure 2.1 Gender of Survey RespondentsFigure 2.2 Years since Medical School GraduationFigure 2.3 Practice SettingsFigure 2.4 Practices in NCI Cancer CentersFigure 2.5 Geographic SettingsFigure 2.6 Survey Respondents by State’s Lung Cancer MortalityFigure 2.7 Number of Physicians in Practice GroupsFigure 2.8 Minimal Acceptable Level of Evidence in Determining Treatment Regimen
Chapter 3: Treatment of a Smoker with Squamous Cell CarcinomaFigure 3.1 Laboratory studies to be done on the tumor tissueFigure 3.2 First-line chemotherapy regimenFigure 3.4 Confidence in treating this patient to an optimal outcomeFigure 3.5 Next step in managementFigure 3.6 Subsequent treatment regimenFigure 3.7 Treatment at next cancer progressionFigure 3.8 Factors influencing treatment decisions
Chapter 4: Treatment of a Light Smoker with AdenocarcinomaFigure 4.1 Barriers to an optimal outcomeFigure 4.2 Confidence in treating patient to an optimal outcomeFigure 4.3 Laboratory studies to orderFigure 4.4 First-line chemotherapy regimenFigure 4.5 Next step in managementFigure 4.6 Second-line treatment regimenFigure 4.7 Factors influencing treatment decision
Chapter 5: Treatment of a Never-smoker with AdenocarcinomaFigure 5.1 Laboratory studies to orderFigure 5.2 Confidence in treating patient to an optimal outcomeFigure 5.3 Next step in managementFigure 5.4 Whether to wait for results of testing before beginning systemic therapyFigure 5.5 First-line chemotherapy regimenFigure 5.6 Factors influencing treatment decision
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