Blog posts • Apr 23, 2018 09:30 EDT
Akkurat nå pågår den tiende utgaven av World PR Forum, verdens største PR- og kommunikasjonskonferanse – og denne gangen avholdes arrangementet i Oslo. Det er organisasjonen Global Alliance som står bak arrangementet. Hvert år velger de et lokalt vertsland å samarbeide med, og i år falt valget på den norske Kommunikasjonsforeningen.
Press Releases • Mar 22, 2018 09:00 EDT
Only one out of five journalists are open to working for brands, according to a report that Mynewsdesk releases today. It’s the fourth report from the annual journalist survey, and it explores journalists views on brand journalism and what companies need to do to attract new talent.
Press Releases • Mar 15, 2018 13:11 EDT
PR SaaS company Mynewsdesk and Ragan Communications partner to make digital PR and communications easy for brand communicators across the U.S. The partnership is announced by Mark Ragan, Ragan Communications CEO, at the Social Media Conference in Orlando later today.
Blog posts • Mar 09, 2018 10:00 EST
The current crisis of trust in the news media is far from over. Based on the feedback Mynewsdesk has collected from journalists, and looking at the latest results from the Edelman Trust Barometer and Pew Research Center, the media is currently the "least trusted global institution."
Blog posts • Mar 05, 2018 10:00 EST
Recent fake news controversies have forced journalists to look with more critical eyes at social media channels. And today, journalists may find themselves even using social media more sparingly to source stories, vet ideas and share information.
Blog posts • Feb 28, 2018 09:00 EST
Over the last year or so, many have started to examine, debate and question the role social media has in how it affects news reporting and news consumption, not to mention the rapid spreading of fake news.
Press Releases • Feb 22, 2018 09:00 EST
Journalists worry about the consolidation of power in giant social media companies - a concern that has become more apparent during the last couple of years, Mynewsdesk’s latest report reveals. Of the journalists surveyed, 71% believe Facebook has too much power as a source of information, and 61% cited they think Google/YouTube has too much power.
Press Releases • Feb 13, 2018 11:00 EST
Mynewsdesk can confirm a strong year in 2017. According CEO Mattias Malmström, the success is due to continued international growth - and Mynewsdesk currently have users in over 100 countries.
News • Jan 12, 2018 09:00 EST
Today, Mynewsdesk is releasing the second part of this year’s journalist survey - “A Case of Overconfidence”. And the message is clear - journalists are far from satisfied with the quality of the content they receive from PR professionals.
Blog posts • Jan 02, 2018 14:10 EST
With the New Year now in full swing, we asked a handful of experts to share their PR predictions for 2018. Common themes that emerged included automation, artificial intelligence and the lethal combination of art and science. Here's what Ali Maynard, Stephen Waddington, Jonathan Bean and Laura Richards had to say:
Blog posts • Nov 23, 2017 06:30 EST
A recent survey revealed that half of the journalists worry that the news media is no longer trusted to provide reliable information. With Facebook and Google making it easier than ever for publishers of fake news to draw readers to their stories, is it reasonable to blame these internet giants for destroying trust in the modern news industry?
Blog posts • Nov 11, 2017 15:01 EST
The state of journalism and the public relations industry is changing rapidly in the 21st century. From citizen bloggers to the 24-hour news cycle, many trends are changing the way people consume and interact with news media.
Fake News, Financial Uncertainty, and Lack of Trust - What Journalists Say About the Future of Media
Press Releases • Sep 14, 2017 07:02 EDT
50 percent of journalists are concerned that the news media is no longer trusted as a reliable source of information, Mynewsdesk’s latest report reveals. More than one-half of journalists surveyed view fake news as a long-term, intractable problem.
Blog posts • Sep 14, 2017 06:26 EDT
Whilst a well-written press release or creative piece of content is key for coverage and shareability, if it’s irrelevant to the recipient then, essentially, it’s futile.
Blog posts • Sep 01, 2017 06:24 EDT
All too often we hear communicators complain that they “don’t have anything to write about.” They don’t have a story to tell. But that’s a myth we want to debunk right here, right now. Why? Every brand has a higher purpose. Every brand has a story to tell.
Blog posts • Aug 15, 2017 06:31 EDT
Brand content is vital to building a relationship with customers, but a lot of brand content fails to engage audiences. Journalists and PR professionals recognize that brand content is often too self-serving, but don’t always know how to solve the problem. The recent Mynewsdesk report provides insight into the reasons why brand content does not succeed in forming connections with customers.
Press Releases • Jun 21, 2017 09:00 EDT
Give A Beep - Mynewsdesk’s 2016 campaign - won Bronze at Cannes Lions, last night. The Mynewsdesk campaign, in partnership with Edelman Deportivo and Hövding, was awarded Bronze for Best Mobile Campaign. The Best Mobile Campaign category rewards mobile campaigns which use geo-targeting in an innovative way to engage audiences.
Press Releases • Jun 20, 2017 10:00 EDT
Mynewsdesk and Edelman Deportivo have received further global recognition for their 2016 campaign, Give A Beep, with four nominations at Cannes Lions. The campaign is nominated in four categories; Best PR Campaign, Best Digital Craft and two in the Best Mobile Campaign category.