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Marketing, PR and communication trends 2012 - User-generated content

Video   •   Nov 10, 2011 10:31 EST

Mynewsdesk's Jonathan Bean presents one of Mynewsdesk's predicted marketing, PR and communication trends 2012 and what the trend means to the communicator. User-generated content is nothing new, but in 2012, you best and most engaging stories will come from your crowd. How and when should you use user-generated content?
License Creative Commons Attribution (?)
Video length 4:37