Appello Systems AB

Appello releases a new NeverLate intro on YouTube

Press Release   •   Jul 26, 2012 07:30 EDT


“YouTube is a natural channel for Appello and a great way to show the world how our new traffic service NeverLate works. As you get to know NeverLate, you will see that it is an amazing traffic app that helps you 24/7. The first time NeverLate alarms you, you understand that NeverLate is your new best friend.” said Marina Davarinou, Head of Marketing at Appello.

NeverLate  is a new application from the Swedish LBS provider Appello.  NeverLate alerts you based on the traffic situation telling you when to leave in order to be in time. NeverLate provides you with the current traffic situation, including comparative traffic and what the drive time is right now on your regular routes. NeverLate also offers dynamic location - no matter where you are, you always get updated drive time based on the traffic situation to your location.

For more information about NeverLate please visit or contact:
Marina Davarinou, Head of Marketing


Appello is a leading provider of mobile map, search and GPS-navigation services and offers turn-key solutions to mobile operators, handset manufacturers, automotive, OEM and enterprise customers. Appello has developed WISEPILOT™, a unique and award-winning map, search and navigation platform for mobile devices.

- The only private independent cloud based navigation platform provider.
- Present in over 100 markets, with over 27 languages (including Chinese and Arabic)
- 20 million app downloads.
- Award winning platform - Guldmobilen.
- Headquartered in Gothenburg, Sweden with 35 employees.
- Recently made it to the 47th place on fastest growing software company in EMEA, in a study made by Deloitte.
- Deployed solutions with some of the largest mobile network operators and mobile handset manufacturers including Samsung, LG Electronics, Sony Ericsson, MTN, T-Mobile, TIM, A1, KPN and TeliaSonera reaching over 300 million end users.