Thule Group

Chariot Debuts their new Urban Series at Summer Outdoor Retailer with its First Carrier for Active, Urban Parents – The Chinook

Press Release   •   Aug 10, 2012 10:07 EDT

 Chariot has been the brand of choice for families wanting to enjoy an active and fun lifestyle with their children for nearly 20 years. At the Summer Outdoor Retailer Show in Salt Lake City, Chariot will launch their new Urban Series focusing on the needs of active, urban parents. The first product in the series is the multifunctional child carrier Chinook – the Urban Explorer.

Chinook is a sporting all-terrain child carrier with all the features expected from a regular stroller (such as pivoting/locking front wheel, one hand easy fold and reclining seat); still it enables multiple activities such as jogging, cycling, hiking or cross country skiing. The new line Urban Series from Chariot is specially designed to meet the demanding needs among active city-living parents.

“The new Urban Series is an important step for Chariot, it is a great alternative for those who just want to have ONE carrier and who may feel that our popular sports- or touring series are to extreme. This series gives every urban parent the freedom of having a multifunctional carrier that can be used for everyday shopping as well as hiking in the forest on weekends,” says Tom Andersen, Business Unit Director at Chariot.

Chinook has a modern, technical and sporty look combined with an enhanced accessory offering giving families more options for cargo, groceries and other active lifestyle needs such as a phones, drinks, baby products, etc.

Used by top athletes

The Thule Group acquired Chariot Carriers Inc. in June 2011. This was a natural step in the company’s increased focus on consumer products for an active lifestyle. Over the years Chariot carriers have been used by top athletes around the world to keep training at a high level together with their kids.

All Chariot products continue to be developed and designed in Calgary, Canada, where the inventor of Chariot and former triathlete, Dan Britton will stay on as Director of Innovation. Dan Britton will develop the products that will shape the future in multi-functional child transport. Thanks to the focus on high quality, safety and innovation, Chariot is today the market leader in North America and many European countries.

MSRP –

Chinook 1 Child - $949.95

Chinook 2 Child - $999.95

At Outdoor Retailer, Chariot will also be presenting their popular Sport Series and Touring Series with the carriers CX, Cougar, Cheetah, Corsaire and Cabriolet.

SPORT SERIES

Chariot’s sleek & aerodynamic Sport series is designed for outdoor adventure seekers who do not want limits on the activities they can enjoy with their family and expect the maximum level of performance from their carrier. The Sport series brings performance and flexibility to any stroll, jog, bike, hike or cross-country ski excursion. While each of the carriers in the Sport series are themselves unique, all three are available as a single or double version and include numerous innovative features.

CX
The High Performing CX is sleek and stylish for the most active family. The CX features disc brakes, a five position reversible handlebar, five-point padded harness system and a deluxe padded seat.

CX has all the Sport standard features and also includes:

  • CAS™ Chariot Adjustable Suspension
  • Click n’ Store™ brackets
  • Complete mesh side panels with zip-off tinted PU side windows
  • Hand lever activated rear disc brakes that moves from side to side
  • Handlebar bag that doubles as a child’s backpack
  • Ergonomic five position HeightRight handlebar with removable brake lever and ergonomic handgrips

COUGAR

The Cougar is the All Round Adventurer with an ultimate mix of features and value to provide the ultimate in comfort for any child. The Cougar features a widened padded seating area, additional climate control venting, two-in-one weather cover with Quickclip for easy and silent access to the child compartment, large poly-urethane windows for superior child visibility and Tough-Tek reinforcement fabric. It features washable seats, a large folding rear storage bag, and a rear wallet and key or phone pocket. The Cougar is available in red, purple and avocado.

Cougar has all the Sport standard features and also includes:

  • CAS™ Chariot Adjustable Suspension
  • Click n’ Store™ brackets
  • External mid-frame provides extra leg room and lower step-in height
  • Photo-luminescent Energlo fabric for 360º visibility
  • Ergonomic five position HeightRight handlebar with removable brake lever and ergonomic handgrips

CHEETAH
Cheetah is the Lightweight Performer, purposefully stripped down of features to be the perfect training partner. With the rugged aluminum frame and two-in-one weather cover, family adventures are sure to be unforgettable. The Cheetah also features a new body design with larger tinted side windows, 20” lightweight spoked wheels and a padded seat for added comfort.

Cheetah has all Sport standard features, e.g.:

  • Padded seats
  • Rear flap that doubles as a sunscreen with visor
  • Standard HeightRight adjustable handlebars
  • Large rear mesh pocket and oversized rear storage pocket
  • Foot activated parking break

TOURING SERIES

This classic yet multifunctional Touring series is designed with utility in mind for active families who will be cycling more than anything else. They require maximum stability, extra storage and more space for their passengers. The traditional trailer chassis can accommodate one or two children from newborn to five years old.

CORSAIRE

The Corsaire has all the features avid cycling families need to ride everywhere possible, and its larger size can accommodate older children. With plenty of storage for those extended cycling tours, there are no limits with this feature packed carrier. The Corsaire is available in the colour combination of orange, silver and grey.

Corsaire has all the Touring series standard features and also includes:

  • The largest child seating area available
  • Deluxe two-in-one weather cover with zip-down front window
  • CAS Chariot Adjustable Suspension
  • 20” lightweight aluminum push button removable wheels
  • Schwalbe Tracer tyres with reflective sidewalls
  • Additional 3M Scotchlite reflective material

CABRIOLET

Cabriolet is loaded with lots of great features such as: lightweight spoke wheels, a super comfy seat, padded harness and adaptable weather protection. This Chariot is also loaded with ample storage space making it a great addition to any family outing. The Cabriolet is available in the colour combination of red, silver and grey.

Cabriolet has all the Touring series standard features and also includes:

  • 20” lightweight aluminum wheels with canted axle for added stability
  • Additional 3M Scotchlite reflective material
  • Side air vents with covering flaps
  • Padded seat bottom with wicking material
  • Rear flap that doubles as a sunscreen and rear bug proof mesh panel

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About Chariot

The Chariot brand has for nearly 20 years been synonymous with design and development of innovative multi-functional child carrier products. Chariot carriers are sold worldwide to families inspired to live an active, healthy and fun lifestyle with their children.

Chariot is a part of Thule Group since 2011

For more information, please visit

www.chariotcarriers.com

About Thule Group

Thule Group is a world leader in products and brands that make it easy for people to transport their equipment securely, safely and in style. Under the motto Active Life, Simplified, Thule Group offers products within four business areas: Carry Solutions (laptop and camera bags, backpacks etc), Vehicle Solutions (roof racks, bike racks, ski boxes, snow chains etc), Work Solutions(ladder racks, tool boxes etc) and Towing Solutions(towbars and trailers). The Thule Group has about 3,100 employees at more than 50 production facilities and sales offices worldwide. In 2010 sales amounted to SEK 5.7 billion.

Find out more at www.thule.com