Increased road accidents have made driver safety highly important, also, with growing number of vehicles, traffic accidents are anticipated to increase in the future. Advanced technology has paved way to improve the driver safety with the introduction of various tools. These technologies can monitor various parameters such as driver’s fatigue and distraction, which could help in avoiding potential accidents. Advanced navigation systems are designed in such a way that they can provide safety assistance to the vehicles even on the most dangerous roads. To prevent collisions and accidents there are numerous driver safety options that one could opt for. Furthermore, with the help of accident response systems and traffic management systems safety concerns related to drivers are reduced.
The driver safety market is also fueled by progressive technologies in transportation and connectivity. Rapid penetration of technology enabled devices such as smart phones, tablets has led to increase in driver safety market demand with the simplified user interface. Such technology enabled devices recognize audio commands from drivers to perform various operations such as navigation and media control allowing the driver to focus on driving and avoid distractions. Real time notification systems have gained significant popularity as they have improved the monitoring processes. Driver safety technologies can send real-time notifications during mishaps, such unique features are anticipated to drive the driver safety market. Developments related to the in-car technologies have also led to symbolic improvements in the driver’s safety due to improved connectivity and driving assistance. The technology based safety measures adopted by car manufacturers has increased in a short span of time. Features such as safe distance indicators, seatbelt alerts, airbags, and fog indicators are some of the basic driver safety tools adopted in recent past. There are mobile applications offered by various vendors that support driver safety systems. Growing number of accidents have forced users and manufacturers to opt for the collision alert systems. Electronic systems offering driver the control on an impending rollover of the vehicle are helping in reducing the number of fatalities. These systems are called active rollover protection and it automatically applies brakes in a specific order to prevent the rollover.
One of the growing trends in driver safety market is blind zone alert system. This system monitors the vehicle’s safe distance from a blind zone and would help the driver to have an idea of the tough turns. Reverse cameras with cross traffic alert systems are also trending in driver safety market, to avoid the collision there are audio-visual warning alerts installed in such systems for driver safety.
There are various safety types offered by companies in driver safety market some of them are; enhanced accident response system, distraction monitoring system, hands- free connectivity and voice control, crash avoidance/ collision prevention system, fatigue monitoring system, lane departure warning systems, tire pressure monitoring and others such as blind spot detector and dynamic brake control.
Some of the major companies engaged in driver safety market are General Motors, DaimlerChrysler AG, Security Innovation, Inc., ITS International, Systems International GmbH, Fleetmatics Group Plc. Denso Corporation, Infineon Technologies AG, Robert Bosch GmbH and Optalert pty Ltd.
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