Dry erase paints, also known as whiteboard paints or erasable markers, are white board markers which are used to write on a white board. A white board is a rectangular flat wooden surface coated with white glossy plastic, used for writing on with an erasable marker. Dry erase paints are, non-permanent paints or markers, which are utilized for writing on a board that can be wiped off from the board easily after use. These markers are available from low-cost, inexpensive and low-quality paint options to expensive, high-quality options. The paints are available in different colors.
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Dry erase paint was first invented by Jerry Woolf of Techform Laboratories. In 1975, it was patented by Pilot Pen. Currently, the product is in high demand due to its convenience. In terms of application, the usage of dry erase paints ranges from temporary writing with acetate sheets used for overhead projectors to writing on whiteboards and similar other glossy surfaces. The paint is employed to write on surfaces such as drywall, masonite, wood, cement, and metal. The dry erase paints should be flexible enough to be applied over acrylic latex painted surfaces and dry wall without damaging the substrate. Strong VOC emission and high odor are the major restraints for the dry erase paint market.
The dry erase paint market can be segmented into dry erase pen and dry erase marker. Dry erase ink markers are similar to permanent ink markers in terms of formulation of inks. However, the dry erase ink includes a surfactant that makes the ink easily erasable. In terms of resin type, the market can be segmented into acrylics, epoxy, polyurethanes, polysiloxane, and others. The aliphatic polyurethanes and polysiloxane-based dry erase paints are the most popular type of paints available in the market. Polysiloxane resins are high solids with low VOC coatings that create a tightly cross-linked, chemical resistant, and stain-resistant film over intact substrates.
The product has a disinfectant odor, similar to that found in healthcare facilities, and is thus suitable to be applied in occupied buildings by professional applicators. Aliphatic polyurethanes consist of a resin component and a hexamethylene diisocyanate (isocyanate) activator component, which requires the professional applicator to take respiratory safety measures such as wearing an air-supplied respirator during application.
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Furthermore, the dry erase paint market can be segmented into water-borne, oil-borne, and solvent-borne segment. Water-borne and oil-borne dry erase paints are the commonly consumed forms, in the market. Demand for water-borne dry erase paints is higher, as they have less odor and low VOC emissions.
In terms of applications, the dry erase paint market can be segmented into companies, healthcare facilities, and educational institutions. Demand for dry erase paints is significant in educational institutions. Moreover, they are used on a daily basis. The educational institutes segment accounts for a high share of the dry erase paint market, followed by companies and healthcare facilities.
Key manufacturers operating in dry erase paint market include Precision Coatings, Kokuyo Camlin, Candy Paint Asia, The Sherwin-Williams Company, Dulux, Idea Paint, Krylon Products Group, and LA-CO Industries.
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