The global athletic footwear market is likely to exhibit a CAGR of 1.80% within a forecast period of 2012 to 2018. The market was valued at US$74 bn in 2011. By the end of 2018, the global athletic footwear market is expected to reach US$84.4 bn, according to a research report released by Transparency Market Research. The report, titled “Athletic Footwear Market - Global Industry Size, Market Share, Trends, Analysis And Forecast 2012 - 2018” is available for sale on the company website.
According to the report, the global athletic footwear market is driven by the increasing interests shown by consumers in sports. This applies especially to the younger demographic, which is mostly influenced by athletes in their field of interests. The youth interest in sports is considerably fueled by the growing media coverage of sports events such as the FIFA World Cup, the ICC World Cup, and the Olympics, along with expanding coverage of regular sporting seasons such as the English Premier League and Wimbledon.
The global athletic footwear market is additionally boosted by the growing health concerns among consumers, who are becoming more inclined towards exercise and physical activities such as trekking.The global athletic footwear market is hampered by a rising rate of piracy and an increasing concern over the damage manufacturing and disposal of athletic footwear can have on the environment.
The report includes a segmented analysis of the global athletic footwear market, which reveals that 62.0% of the consumption of athletic footwear is done by males, while females take up 29.0% of it. The remainder is held by the segments of kids’ athletic footwear segment, which is expected to expand at a CAGR of 1.3% between 2012 and 2018.
The report’s analysis of the global athletic footwear market based on products shows shoe inserts to be the leading segment with a share of 36% accounted for in 2011. Other segments include sports shoes, backpacking boots, and hiking boots.The global athletic footwear market is also divided into store-based and non-store-based footwear sales in terms of the retail distribution channels. Store-based retailing dominated the athletic footwear market in terms of sales.
The report’s regional analysis reveals the global athletic footwear market’s leader to be Asia Pacific. This region is expected to hold around 41.6% of the global athletic footwear market by 2018. Asia Pacific consumption of athletic footwear is high due to a high density of population coupled with increasing disposable incomes of people living in the region.
Europe follows Asia Pacific in revenue generated, while the North America athletic footwear market shows a sluggish growth owing to an already matured market along with an increasing cost of raw materials.Prominent players in the global athletic footwear market are Saucony, Vans, K-Swiss, New Balance, Converse, and Skechers. The market is led by companies such as Asics, Adidas, Nike, Reebok, and Puma, which collectively held nearly 80% of the global athletic footwear market in 2011.
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