Best Buy

Kindle Fire Arrives at Best Buy Stores Nov. 15

Press Release   •   Nov 08, 2011 06:52 EST

Holiday shoppers can touch, test, try and buy the new Kindle Fire at retail locations nationwide

Best Buy Co., Inc. (NYSE: BBY) today announced that the new Kindle Fire will be available at all Best Buy and Best Buy Mobile stores nationwide beginning Tuesday, Nov. 15. Best Buy will have ample supply of Kindle Fires available, and customers who pre-ordered Kindle Fire in-store will be able to pick-up their reserved device in-store.

Kindle Fire offers more than 18 million movies, TV shows, apps, songs, magazines and books. The device features a full color, seven-inch, multi-touch display and comes loaded with 8GB of storage as well as free storage in the Amazon Cloud for all of your Amazon content.

"We are excited to work with Amazon to provide consumers the opportunity to touch, test, try and buy the Kindle Fire in all Best Buy and Best Buy Mobile stores nationwide," said Wendy Fritz, senior vice president of Computing at Best Buy. "The Kindle Fire and other new products in the Kindle family will be some of the hottest gifts this holiday season and we are delighted to offer these devices as part of our ever-expanding tablet and e-reader selection at Best Buy."

Kindle Fire joins a rapidly expanding selection of tablets and e-readers at Best Buy, which recently re-designed its in-store and online presentation to enable customers to learn more about and easily compare new devices as they become available. Best Buy is committed to delivering superior value and convenience by presenting a full line of accessories with each device, along with exclusive advantages such as selection and connections support from specially trained Best Buy Blue Shirts, financing options, Reward Zone points and Recycling. Best Buy is also your source for tablet and e-reader Trade-in, a service option available at Best Buy that continues to grow and offer customers more options to get value from their used gadgets.

For more information about the Kindle Fire or other tablets available at Best Buy, visit www.bestbuy.com or www.bestbuy.com/tablets.

About Best Buy

Best Buy Co., Inc. (NYSE: BBY) is a leading multi-channel global retailer and developer of technology products and services. Every day our employees - 180,000 strong - are committed to helping deliver the technology solutions that enable easy access to people, knowledge, ideas and fun. We are keenly aware of our role and impact on the world, and we are committed to developing and implementing business strategies that bring sustainable technology solutions to our consumers and communities. For information about Best Buy, visit www.bby.com and to shop at Best Buy, visit www.bestbuy.com.

CONTACT:

Jeremy Baier, Best Buy

612-291-4812

Jeremy.Baier@BestBuy.com