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Media Managed Services Market: Emergence of Advanced Technologies and Global Industry Analysis

Press Release   •   Apr 13, 2018 08:19 EDT

Managed services refer to the process of organization’s in-house work by some third party service provider. Managed services help in cutting authoritative costs and upgrading operations. An expansion in the complexity of processes dealing with issues such as security of data, information assurance, services for security of data, implementation, design and management of digital asset libraries, etc. Managed services incorporate services related with security, printing, facilities management and other basic capacities relating to the environments forming IT systems.

Managed service model consists of a service provider and a client (customer). Client is the person or organization that wants a system or process being managed and the organization that provides the services to them is termed as the service provider. Recently, many media companies are preferring the managed services model as it enables them to focus on their core skills and become more efficient, competitive and saves them from additional unnecessary operational and capital costs.

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In the current digitized ecosystem, the degree of complexity and competition in any industry is very high. The companies are always under the pressure for providing differentiated services to their customers without compromising on the quality of the service, thus, compelling them to adopt the managed services workflow model to maintain competitiveness in the market. Managed services help an enterprise to focus on the core activities of its business operation along with optimum utilization of its resources.

Market Segmentation

Market for the global media managed services is segmented on the basis of organization size, managed service type and geography. On the basis of managed service type, the market is segmented into managed customer contact centers, managed data center, managed asset libraries, managed network services, managed information and data services, managed facilities, managed mobility services, managed security services, managed communications services and others.

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On the basis of enterprise size the market is segmented as large, small and medium enterprises (SME’s). Large enterprises are projected to have major share in the global media managed services market, as they have to deal with large amount of business processes, whereas, rising awareness of these service models among mid and small sized enterprises are further propelling the growth of SME’s in the global media managed services market.

Regional Analysis

In terms of region, the global media managed services market is segmented into North America, South America, Europe, Asia Pacific (APAC) and Middle East & Africa (MEA).

As compared to other regions, the media managed services market in North America is expected to witness major growth and hold the largest market share during the forecast period. U.S and Canada are projected to drive the growth of global media managed services market in this region due to the technological advancements in the field of media and broadcasting industry.

In APAC the leading countries contributing to the expansion of the market are Japan, South Korea and Singapore. Moreover, media managed services organizations are focusing on emerging economies such as Bangladesh, India, China, Thailand and Malaysia, as these countries present significant opportunities for the market players due to rising advancements in these counties in the media industry.

Key Vendors

The global media managed services vendors in the market are increasingly focusing on the development and introduction of their services at an affordable price so as to retain their position in this competitive market. Atos, WeSuki LLC., Accenture, Cognizant, Ericsson AB are some of the major players in the global media managed services market.

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