Market Research International

The Analytics Software Systems: Worldwide Market Shares 2014

Press Release   •   Aug 11, 2015 02:25 EDT

Vendors of general-purpose analytics tools have increased their efforts to provide solutions for communications service providers (CSPs). Every major telecoms OSS/BSS vendor has developed a big data analytics strategy, mostly based on Hadoop technologies. North American CSPs continued to account for the largest proportion of telecoms spending on analytics systems.

SAS Institute provides customer insight solutions for marketing departments within CSPs and is building on this core competency to expand installations to support new use cases. IBM is closing on SAS’s position as market leader. Its acquisition of The Now Factory has given it additional capabilities specifically for CSPs.

IBM is fuelling growth by addressing non-telco-specific requirements. Oracle’s core analytics capabilities continue to provide key functionality within CSPs. Its products support streaming data, data storage and a bundle of pre-defined use cases. SAP’s overall position grew in comparison with other vendors, through a combination of acquisitions, and better targeting of telecoms operators helped it to gain market share.

Teradata’s market share declined, primarily because open-source solutions are putting increasing pressure on its core offering. This is likely to continue during the next few years. Infomatica’s revenue grew significantly thanks to big data implementation projects at CSPs and the corresponding data- loading requirements. Revenue in the ‘Other’ category increased because every OSS/BSS vendor, such as Alcatel-Lucent, Amdocs, Ericsson, Huawei and Nokia Networks, has an analytics solution.

A significant number of OSS/BSS vendors now offer analytics solutions for the telecoms industry, and are taking market share from the established analytics vendors. This report provides an insight into which vendors are leading in the analytics systems market for the telecoms industry, and provides profiles of the leaders. Many OSS/BSS vendors are adopting Hadoop technologies, which enables them to bring telecoms-specific solutions to the market.


detailed market share data for the analytics systems market overall and two sub-segments: business analytics and revenue assurance

a year-on-year comparison of the market shares in 2013 and 2014

a summary of key market developments in the market overall and each sub-segment

detailed profiles of 16 vendors in this market and summaries of other players.




cVidya Networks




Huawei Technologies





SAS Institute




WeDo Technologies

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