Wireless microphones avoid cabling problems such as trip hazards in the performance space. In addition, overhead costs for cabling is wiped out. Moreover, wireless microphones offer high mobility and comfort when compared to wired microphones. Thus, consumer preference for these products is increasing in the APAC region. Wireless microphones are available in various sizes and shapes and can fit on the ear or waist, keeping the user’s hands free. Wireless microphones use Wi-Fi networks, Bluetooth, and radio frequencies for connectivity and communication. Wi-Fi technology is widely used for connectivity between transmitters and receivers owing to their high voice clarity and high pass-through capability. The increasing number of sporting events and entertainment events such as music concerts and award ceremonies in the Asia Pacific region have resulted in high demand for wireless microphones.
The APAC wireless microphone market is segmented on the basis of application, technology, price, and geography. Wireless microphones communicate through radio frequencies (RF), Wi-Fi, and other technologies, such as Bluetooth, providing mobility to the end-user. The RF and Wi-Fi segments are further divided on the basis of frequency range, and the revenue and volume distribution for APAC is provided on the basis of these segments. In recent years, there has been a surge in demand for Wi-Fi-based wireless microphones; however, the market is currently led by wireless microphones using RF technology.
The application segmentation provides a complete overview of the applications of wireless microphones as commonly used. Wireless microphones mainly find their application in events, large venues, and corporate contexts. High demand for wireless microphones from these segments is due to the increased comfort and hassle-free mobility these products provide during live performances. Furthermore, with increased investment in the hospitality segment and houses of worship, the application of wireless microphones is expected to increase in these areas in the coming years.
The report provides in-depth analysis of the APAC wireless microphone market based on application, technology, price, and geography. In terms of geographical regions, the report segments the Asia Pacific wireless microphone market into China, ASEAN, Oceania, and Rest of Asia Pacific. These geographical regions are analyzed in terms of revenue generation and volume. The ASEAN region is further segmented into the Philippines, Indonesia, Thailand, Malaysia, Singapore, Vietnam, Cambodia, Myanmar, and others, while Oceania is divided into Australia and New Zealand.
The report also segments the wireless microphone market on the basis of application into corporate usage, education, hospitality, house of worship, events, and large venues. The market segmentation on the basis of technology has been done into Wi-Fi by frequency, RF by frequency, and RF by channel. Furthermore, the report analyzes the factors that drive and restrain the growth of the wireless microphone market. The report also discusses the prevailing market trends, prospective growth opportunities, and major strategies increasing the demand of wireless microphone systems. It also provides the market estimates and forecasts for all the segments in terms of revenue and volume. Also provided is the market positioning of key players, distribution channel analysis, and top brands in the Asia Pacific wireless microphone market.
Additionally, the report includes competitive profiling of the major players engaged in offering wireless microphones to particular industrial verticals. Major business strategies adopted by them, their market positioning, and various recent developments have also been identified in the research report. The major manufacturers providing wireless microphones profiled in the report include Shure Incorporated, Sennheiser electronic GmbH & Co. KG, Sony Electronics, Inc., Audio-Technica Corporation, Yamaha Corporation, LEWITT GmbH, Samson Technologies Inc., Rode Microphones, AKG Acoustics, Blue Microphones, and inMusic Brands, Inc.