Press Releases

Apr 15, 2014 08:00 EDT Tobii Technology The Analysis Division of Tobii Technology, the leader in eye-tracking research solutions, today announced its partnership with Ergoneers, a leading provider of ergonomic engineering solutions. Ergoneers will resell Tobii’s world-leading remote eye-tracking systems with its comprehensive measurement and analysis software, D-Lab, and custom-built driving simulators.

Indie-Go Time: Tobii Makes Special Eye-Tracking Offer for Independent Game Developers

Mar 17, 2014 07:30 EDT Tobii Technology Tobii Technology, the global leader in eye tracking, is presenting a special package around featured titles for independent game developers, that will help them bring games with eye tracking to market in 2014. Featured games will get unique support and promotion and will be made available for the world’s first mass-market consumer eye tracker by SteelSeries.

Mar 10, 2014 09:00 EDT Tobii Technology Visit Booth #1824 to Experience the SteelSeries Stratus Wireless Controller for iOS And Tobii’s Eye Tracking Technology for PC Games – Exclusive Developer Kits Available

Jan 15, 2014 07:05 EST Tobii Technology Tobii today announced new executive appointments for the top leadership roles in both its OEM and Assistive Technology divisions. Oscar Werner, the President of Tobii Assistive Technology since 2010, is becoming the new President of Tobii OEM Solutions. Fredrik Ruben, currently CEO of Vitec Mäklare, is joining the company as President of Tobii Assistive Technology.

Game On: Tobii and SteelSeries team up to bring gamers the world’s first mass-market eye tracking peripheral

Jan 03, 2014 07:03 EST Tobii Technology Tobii Technology, the global leader in eye tracking, and SteelSeries, a leading manufacturer of top-quality gaming gear, today announced a partnership to launch the world’s first mass-market consumer eye tracking device for gamers.

Dec 10, 2013 08:00 EST Tobii Technology Tobii Technology, the leader in eye-tracking solutions for scientific, usability and market research, today announced the opening of an exclusive beta program for its new web-based research solution, Tobii Track, that will run on Tobii Cloud. Tobii Track will provide unprecedented flexibility and efficiency in conducting eye-tracking research in any environment and sharing data collaboratively.

Tobii EyeX Engine Drives Eye Tracking into Mainstream Applications and Devices

Dec 04, 2013 07:10 EST Tobii Technology Tobii Technology introduces the Tobii EyeX Engine, a new middleware that will further drive the adoption of eye tracking in mainstream applications and devices. Using the Tobii EyeX Engine together with Tobii’s leading eye-tracking hardware, developers can rapidly create a natural, intuitive and consistent user experience across a wide range of applications.

Tobii Wins Award for Human Machine Interface & Safety at GP Bullhound Connect 2013

Nov 22, 2013 10:47 EST Tobii Technology Tobii Technology today announced that it received the award for Human Machine Interface & Safety at GP Bullhound Connect 2013. The award was presented on November 20 at The May Fair Hotel in London.

Eye Tracking for PS4 – Sony Magic Lab and SMI Eye Tracking

Nov 18, 2013 09:07 EST SensoMotoric Instruments GmbH SensoMotoric Instruments (SMI) eye tracking technology empowers Sony’s Magic Lab to develop new gaze interaction game concepts for the PlayStation 4

Oct 22, 2013 08:02 EDT Tobii Technology Tobii Technology, the global leader in eye-tracking solutions for research, today announced the launch of Tobii Insight Research Packages that will give market research agencies and brand owners new options for easily implementing advanced eye tracking across the most commonly used testing categories in a rapid, agile manner. The packages will initially be offered to the North America market.