Blog posts

Feb 23, 2015 14:14 EST The Real Story Group RSG is currently conducting a customer survey on Web Content & Experience Management technology usage. If you are an end-user of WCM technology, please participate. In exchange for ten minutes of your time, we'll send you a summary of the findings once complete.

Feb 10, 2014 13:33 EST The Real Story Group

How I reached 5,000 followers

Nov 27, 2013 11:42 EST Mynewsdesk What does it take to get to 5,000 twitter followers? Tom Albrighton, founder of ABC Copywriting and co-founder of the Professional Copywriters' Network, explains how he managed to build his network, what he thinks makes good tweets for brands as well as individuals and talks of balancing business and pleasure.

How a little elephant inspired so many big stories...

Nov 20, 2013 11:15 EST Mynewsdesk We look at the social enterprise Elephant Parade and how they have mastered PR for their campaigns. We hope you will find some useful hints and tips to use for your own campaigns.

Digital tools for PR pros that will transform your working day

Nov 13, 2013 11:05 EST Mynewsdesk Katie Moffat, an Online PR and social media specialist, presents the top digital tools to make your working life easier and more efficient.

8 top tips for social media from Jon Bernstein

Nov 06, 2013 10:45 EST Mynewsdesk Jon Bernstein is a digital media consultant, writer and editor. He was the the Digital Director and Deputy Editor at the New Statesman, the Multimedia Editor at Channel 4 news, Launch Editor of Channel 4 FactCheck as well as Editor-in Chief at Directgov and silicon.com.

Images in PR: 6 excuses and 6 solutions

Oct 30, 2013 10:55 EDT Mynewsdesk We have come up with solutions to some of the problems PR and businesses face when using images as part of their communication campaigns.

How to tell good stories in PR and why it matters

Oct 23, 2013 11:20 EDT Mynewsdesk Daney Parker, the editor of PR Moment, tells us why it is so important for all PR practitioners to tell good stories and shares her tips on how to do so.

Is it time PR practitioners reevaluate how they use email?

Oct 16, 2013 11:15 EDT Mynewsdesk Parry Malm, Account Director at Adestra, a leading Email Service Provider, talks about his latest paper on subject lines and gives his advice on how to improve the effectiveness of your emails.