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Old Luxembourg Brindille: A Modern & Elegant Twist on A Timeless Classic

Press Release   •   Apr 11, 2018 08:11 EDT

Old Luxembourg Brindille: A Modern & Elegant Twist on A Timeless Classic


This year, Villeroy & Boch celebrates its 270th anniversary and to honor this milestone, the celebrated lifestyle brand is putting a modern twist on the first porcelain pattern in Villeroy & Boch history: Old Luxembourg, introduced 250 years ago. The Old Luxembourg décor pattern dates back to the 18th century, starting in 1768 when the Boch brothers used the Brindille, a handpainted delicate branch, on fine stoneware dishes in their factory in Septfontaines, Luxembourg. Old Luxembourg features the traditional porcelain color scheme of deep cobalt blue on white porcelain.

Old Luxembourg Brindille features the same blue floral branch motif enlarged in a bolder, contemporary style. The traditional form and decoration has been reinterpreted and adapted into a modern design—in both powerful blue on crisp white like the original, and then the inverse of white décor on deep blue. This modern take on the floral branch motif offers a classic look, reimagined.

The Old Luxembourg Brindille is a premium porcelain collection, decorated using the lithographic technique. All items in the collection are dishwasher and microwave-safe and therefore, made for everyday enjoyment. The collection includes matching crystal glassware to complete the table setting. The floral branch pattern is featured on the glassware, presented as an engraving. With Old Luxembourg Brindille, history meets modernity!

Images for download:

https://cs.villeroy-boch.com/admin/share/84e27c95

Villeroy & Boch

Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom and Wellness and Tableware, and is active in 125 countries.

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