The Hans Boodt Mannequin packaging redesign project by Swedbrand

Video   •   Oct 14, 2015 09:30 GMT

Hans Boodt wanted their packaging to reflect the same quality as their state-of-the-art mannequins. They needed a package with a positive first impression, that was easy to open and helped with simpler and faster mannequin assembly. Our goal was to create a packaging that felt more like receiving a gift. The main focus was “easy” – easy to carry, open, understand, assemble and dispose of.
License Creative Commons Attribution (?)
Video length 0:45