Zmarta Group, offering a range of services within consumer finance, is shortlisted in three categories in the European Search Awards, a competition that celebrates the very best in digital and content marketing in Europe. Zmarta Group is shortlisted in the categories Best Use of Search – Finance, Best Mobile Campaign and Best Innovation Campaign. The group is recognized for its success with “Turning Pay Per Click to Profit Per Click”, which means that it effectively manages to analyze which specific keywords that drive profitability and adjust the bidding process subsequently.
“We are very glad to once again having been nominated in the European Search Awards, this time in three categories. We focus on innovation and customer value in all our activities, which has proven to be a successful concept for increased profitability”, said Mattias Hallgrim, CMO at Zmarta Group.
The nominations in each category mean that Zmarta Group is recognized for innovation in its strategy that sets it apart from the competition, that is successfully enhances the visibility of its website in mobile search engines, not the least compared to other companies in the finance sector. The winners are presented on the 27th of April in Krákow, Poland.
More information about the European Search Awards can be found through this link: http://www.europeansearchawards.com/
For more information please contact:
Mattias Hallgrim, CMO, Zmarta Group
+46 709 18 87 41, email@example.com
Zmarta Group offers a range of services within consumer finance. The group is comprised of a range of brands including Zmarta, Freedom Finance and Centum. The company was founded in 1999, has 200 employees and offices in Stockholm, Ängelholm, Helsinki, Oslo and Munich. Zmarta Group is owned by Bauer Media Group.
Find more information on www.zmartagroup.com.