Jumeirah Group voted number one hotel brand in the UAE

JUMEIRAH: Jumeirah Group is proud to announce it has been voted number one in the ‘Hotels and Resorts’ category in the YouGov BrandIndex, UAE BestBrand Rankings for 2014. BrandIndex is the measure of brand perception and continuously measures public perception of thousands of brands, including more than 400 in the UAE. The rankings are compiled using the BrandIndex Buzz score. This is an aggregate measure of positive and negative perception that UAE consumers have about the brand, based on news, advertising and word of mouth.