Swedish sportswear brand Craft has signed a 3-year contract with BMC-Vifit Sport Pro Triathlon Team powered by Uplace. The collaboration means that Craft will be the team’s exclusive apparel partner for the next three years.
Sportswear brand Craft proudly announces that it has extended its long and fruitful partnership with cross-country skiing superstar Charlotte Kalla. As a result, world champion and Olympic gold medalist Kalla will continue to train in clothes and running shoes from the Swedish brand for another four years.
In 1977 Craft Sportswear was founded with a clear idea of the Craft principle. The years until now have consisted of innovations and victories and now it's time to celebrate the 40 years anniversary.
Craft Sportswear and the Swedish national XC team have cooperated for many years in the development of functional clothes for training and racing. Now the collaboration grows even stronger when the national skiers will also use the Swedish brand’s running shoes for their running workouts.
PEC Zwolle will play from the season 2017-2018 in Craft clothing. The club and the sports brand have reached an agreement on a partnership of three seasons. Craft Sportswear will be the official clothing supplier for all representative teams of the club.
For many dedicated cyclists and cycling fans, the five Monument races Milan-San Remo, Tour of Flanders, Paris-Roubaix, Liège-Bastogne- Liège and Giro di Lombardia represent the finest aspects of professional cycling. Celebrating the drama and mystique of these legendary events, Craft Sportswear has designed a unique Monuments collection.
This time it’s Shield Jersey 2.0 that wins the top title in the category: Performance Hybrid Outer Layer. A new, high-performance bike jersey made for the wet and cold, for high-intensity riding in harsh conditions.
Swedish sportswear brand Craft and German cycling team BORA-hansgrohe continue their collaboration – but now at a higher level and on a larger scale. For the 2017 season, the powerful German outfit has moved up to the WorldTour stage and signed several exciting riders, including world champion Peter Sagan.
Functional sportswear brand Craft has signed a 2-year contract with Finnish world-class biathlete Kaisa Mäkäräinen. The partnership means that the world champion will train and race wearing Craft products as well as play a major part in the development of the brand's new products.
The world's most advanced baselayer once again ups the ante. Engineered to make athletes lighter, faster and better, Active Extreme 2.0 from Craft Sportswear takes performance baselayer to a whole new level.
If you have worked out in hot conditions, you already know this fact: Warm temperatures reduce your athletic performance. BEAT THE HEAT™ from Craft Sportswear is designed to take this fact and turn it into your advantage.
Is this the season during which you aim to kick things up a notch, riding harder and faster than ever before? Or perhaps you just want to look and feel like the stars? Gran Fondo from Craft Sportswear offers the same levels of function and comfort usually accessible to world-class riders only.
