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Carbmee Announces Strategic Partnership with Sourcing Connections to Accelerate Decarbonization Across the GCC

Carbmee Announces Strategic Partnership with Sourcing Connections to Accelerate Decarbonization Across the GCC

Munich, Germany, June 29, 2026 - Carbmee, the enterprise environmental intelligence platform, announces a strategic partnership with Sourcing Connections, a specialist procurement and sustainability advisory firm with offices in the UAE and Saudi Arabia. The partnership is designed to help organizations across the Gulf Cooperation Council build the data infrastructure and operational capability needed to move from carbon reporting to measurable, verifiable reduction.

The Right Moment for the Right Partnership

Climate regulation across the Middle East is no longer a future consideration. The UAE's Federal Decree-Law No. 11 of 2024 requires all companies to measure, report, and reduce GHG emissions and develop climate adaptation plans. Saudi Arabia's Green Initiative and 2060 Net Zero commitment are defining a national decarbonization agenda. Qatar's National Climate Change Action Plan targets a 25% emissions reduction by 2030.

For carbmee, entering this market required more than technology readiness. It required the right partner, one with deep regional expertise, established client relationships, and a genuine commitment to sustainability as a transformational force rather than a compliance exercise.

Why Sourcing Connections

Sourcing Connections was selected as carbmee's regional partner because of its track record in procurement transformation across the GCC and its ability to translate complex carbon data into organizational action. Through the partnership, Sourcing Connections will lead EIS™ implementation, design and execute supplier engagement programs, and develop tailored decarbonization roadmaps for public and private sector clients across the region.

This on-the-ground capability is what turns carbon intelligence into lasting change, bridging the gap between audit-grade emissions data and the strategic decisions that actually reduce a company's footprint.

What the Partnership Delivers

Carbmee's Environmental Intelligence System (EIS™), built on the proprietary Carbontology™ data model, connects directly to ERP, procurement, and operational systems to automate Scope 1-3 emissions calculations at transaction level. The platform delivers audit-grade emissions data across products, suppliers, and entire value chains, and supports abatement modeling, scenario simulation, and supplier collaboration to build credible reduction pathways.

For GCC organizations facing mandatory reporting obligations, the combination of carbmee's technology and Sourcing Connections' advisory expertise offers a complete path: from understanding where emissions originate, to building the data foundation that stands up to third-party scrutiny, to executing the reduction programs that meet regulatory and net-zero commitments.

Prof. Christian Heinrich, Managing Director of carbmee, said: "Working with Sourcing Connections represents our commitment to the Middle East. Sourcing Connections brings genuine transformation expertise and deep on-the-ground experience across the GCC and, just as importantly, a real passion for sustainability that mirrors our own. That shared conviction is what makes us aligned and complementary: our technology gives organizations audit-grade environmental data, and their advisory turns that data into lasting operational change. Together we can help Gulf organizations not only meet their obligations, but lead."

Mark Fadel, Managing Director of Sourcing Connections, added: "Across the GCC, and most visibly in the public sector, organizations are no longer asking whether to act on emissions or regulations, as their own sustainability commitments have settled that. The question is whether their carbon data can stand up to verification and quantify emissions reduction. Carbmee's transaction-level foundation is the answer. It brings rigor to environmental data, which is exactly what the new regulatory environment and our clients' net-zero ambitions demand."

About carbmee

Carbmee is an enterprise environmental intelligence company helping organizations make emissions traceable, auditable, and actionable. Its EIS™ platform, built on the Carbontology™ data model, connects products, sites, and supply chains to transactional data to reduce cost, risk, and carbon at scale.

About Sourcing Connections

Sourcing Connections is a specialist procurement advisory firm based in Dubai, working with organizations across the GCC. Its mission is to empower organizations through innovative sustainability, digital, and recruitment solutions that drive procurement transformation, efficiency, and growth.

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Founded in Berlin in 2021 by Christian Heinrich and Robin Spickers, Carbmee is on a mission to future-proof the world’s largest companies by helping them reduce emissions where it matters most. With a rapidly growing team of over 60 international colleagues and offices in Berlin, Munich, and New York, Carbmee has quickly established itself as a leader in AI-powered carbon management solutions.

The company serves a roster of well-known enterprise customers, including Lufthansa Technik, Kärcher, Hilti, Miele, Coca-Cola, Schaeffler, and Anglo American. Recognized by leading industry analysts such as Gartner, Spendmatters, and Verdantix, Carbmee is making waves in the sustainability space. The company has also been featured in top publications, including Forbes, Wirtschaftswoche, Beschaffung Aktuell, Wallstreet Online, CPO Magazine, and many others.

For all inquiries contact leamanthey@carbmee.com or visit www.carbmee.com

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