Ford afslører nyt projekt ved London Technology Week

• Ford will host a panel discussion at London Technology Week at which leaders in mobility, transport and technology will highlight how best to tackle urban mobility
• Ford also will reveal new mobility research project ;update on Ford Smart Mobility initiatives GoDrive, GoPark, GoRide; demonstrate customer experience platform FordPass

Ford will reveal a new driver research project that could offer significant insights into future mobility at London Technology Week.

Ford, a partner of London Technology Week, which celebrates and cultivates London as a global powerhouse of tech innovation, will announce the research during the panel discussion and networking session “Changing The Way The World Moves” that takes place at 16:30 CET, on June 21 at the Vinyl Factory, in Soho, London.

Mobility and technology experts from Transport for London, the geocoding system What3Words, technology focused merchant bank Lepe Partners and the global design company IDEO will be among the panellists for the discussion that will be moderated by startup expert, connector and advisor Bindi Karia.

Through the session, Ford will outline the research project; show developments in car-sharing, smart parking and ride-sharing services; display Fiesta, Focus Electric and Transit vehicles modified for mobility projects and services; and demonstrate the company’s new customer experience platform FordPass. Guests also will be able to talk to Mike Nakrani, head of Ford Smart Mobility Europe, and other Ford Smart Mobility project leads.

Ford is currently expanding into both an auto and a mobility company; as such the company is aggressively pursuing emerging opportunities through Ford Smart Mobility – its plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience, and data and analytics.

Taking place across the city from June 20-26, London Technology Week consists of more than 200 technology events, and is expected to be attended by more than 40,000 people. Ford London Technology Week media materials can be accessed at 10:00 CET, on June 21. http://LTW2016.fordpresskits.com. To register for the event please mail FordLTW@DHL.com