Press release -

New free seminar: Market opportunities within the Lifestyle and FMCG industries in South Korea & the FTA

Venturelli Consulting, in collaboration with the Embassy of the Republic of Korea to Denmark , Asia Consultant Si-Yol Song and the strategic market entry specialist AsiaCorp, is proud to invite representatives from the Danish Lifestyle & Fashion Industry as well as from the FMCG sector to an information seminar about the the market of South Korea: framework, opportunities and trends.

During the last 50 years, South Korea has demonstrated great potential as a center for business and trade, as well as being one of the most important markets for companies seeking to expand to the rest of Asia. This is especially true for brands within the lifestyle, fashion, jewelry and fast moving consumer goods sectors, including sports, cosmetics/beauty, jewelry industry and food & beverage. However, is it still difficult for European companies and, among these, Danish companies, to navigate the complexities of the South Korean market.

This seminar will give you a better overview of the opportunities available and of the newest trends and tendencies. Through the discussion of real cases, you will improve your readiness for entering the South Korean market, or growing your already established business.

Get an introduction to the Korean market and to the opportunities for investment in the country. Learn about the main rules for the international trade with South Korea. Avoid the typical pitfalls and learn how to navigate in the system.

Your gains when participating:

  • A better understanding of the Korean lifestyle & fashion market. 
  • An updated insight into the latest trends and tendencies.
  • Understanding of what is needed to prepare for market entry.
  • A stronger network with other companies already present or planning to enter the market.
  • Potential new partnerships & alliances to improve your marketing performance and your chances for success in South Korea.

Target group:

CEOs, CCOs, CMOs and other executives with responsibility for sales and marketing activities in Asia.

Industries: Lifestyle, Furniture, Fashion, Accessories, Jewelry, Sports, FMCG, Food & Beverage, Investments.

Date:

Wednesday September 28th, 13.00-15.30

Location:

Embassy of Korea to Denmark – Svanemøllevej 104, DK-2900 Hellerup

Program:

13:00 – 13:15 Socializing and welcome drink

13:15 – 13:30 Welcome speech (Ambassador & Patrizia Venturelli Christensen)

13:30 – 14:00 Presentation – Korean Market & FTA (Ambassador, H.E. Young-sam Ma)

14:00 – 14:10 Break

14:10 – 14:45 Presentation – Consumer trend (Fashion, furniture, and lifestyle) (Asia Consultant Si-Yol Song)

14.45 - 15.15 Presentation - Preconditions for a successful entry in the South Korean market: input and examples from Danish brands (Peter Dresing, Founding Partner, AsiaCorp)

15:15 – 15:30 Q&A


Participation in the seminar is free of charge. Limited number of seats.

Subscription is mandatory. 

Subscribe today at: http://venturelliconsulting.com/korea/

A special thanks to our sponsors:

AsiaCorp

Domenico La Tosa

Kopan

K_open_Design

Embassy of the Republic of Korea to Denmark

Topics

  • Economy

Categories

  • mode
  • salg
  • fmcg
  • sport
  • beauty
  • cosmetics
  • fashion
  • seoul
  • korea
  • fta
  • investering
  • eksport
  • lifestyle
  • marketing
  • design
  • accessories
  • bolig
  • creative industries

At VENTURELLI CONSULTING we work closely to our customers to improve their understanding of the market, the formulation and communication of their strategies as well as the execution of their growth plans.

Contacts

Patrizia Venturelli Christensen

Press contact Director, Owner General Management, Consultancy, Sales and Marketing +45 5376 0976

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