Sony picks up a host of prizes at the 2014 Red Dot Design Awards

Currently in its 61st year, the Red Dot Design Awards are one of the world’s largest and most renowned product design competitions. The awards celebrate the finest in product design from around the world, and represent a great accolade for Sony in that both Xperia^TM Z Ultra smartphone and the QX lens-style camera series for smartphones have been rewarded with Red Dot’s ‘Best of the Best’ awards this year.

Naoe Kaneta and Takahiro Tsuge, two of the designers behind Xperia Z Ultra and the QX series respectively, commented:

Naoe Kaneta: “I’m delighted! It was such a rewarding experience creating this product, for me and everyone else who worked on it. With this award, we’ve really highlighted the strength of Xperia series as a design concept. I’m very pleased that this model received such a significant award and I’m grateful to everyone involved.”

Takahiro Tsuge:

“Despite being a simple cylindrical shape, the design of QX series was a great challenge and was a success thanks to many people. The honour of receiving this award goes to all of the people who were involved.”

Entries to the 2014 awards came from 53 countries and only 1.5% of all entries in the competition received the coveted awards. The full list of awards won by Sony in 2014 reads:

Red Dot: Best of the Best

• DSC-QX10 / QX100
• Xperia Z Ultra

Red Dot

• HDR-MV1 Music Video Recorder
• HMZ-T3W / HMZ-T3 Head-mounted Display
• ILCE-7 / ILCE-7R Interchangeable-lens camera
• NW-W274S Waterproof Sports Walkman®
• NW-ZX1 Walkman®
• SH800 / SP6800Cell Sorter / Spectral Analyzer
• VAIO® Fit 13A
• VAIO® Tap 11
• XperiaTM C
• XperiaTM M
• XperiaTM Z1

Red Dot: Honorable Mention

• Smartwatch 2