Building a community is not a quick win. So, why do for-profit brands invest time and money in this activity? In short, creating a community connected to your brand gives the customers a feeling that they are included. And nothing generates brand loyalty like inclusion.
Why is it that we expect a certain type of music in a jeans shop? And how is it that we notice instantly when the music might be “wrong”? We perceive our environment with all our senses, and the sensory stimuli triggers feelings within us. But does the sensory impressions influence my will to shop?
In a time of global disruption, ambitious climate action is as urgent as ever. The United Nations has therefore worked continuously to unite business efforts with governmental initiatives, for the past 20 years. But in order to meet the 17 UN Climate Goals, and reach the 1,5˚C by 2030, we need to Recover Better. This is how the lighting industry may contribute.
For many people suffering from Alzheimer’s disease and related dementias (ADRD) life can be confusing and emotionally turbulent. But light therapy can help balance some of the symptoms.
Even though we consider ourselves modern people, our brains are really not that up to date. We are still biological creatures, affected by the shifts in nature - something that is very apparent in the Health and Care sector.
Apart from its central role in vision itself, light is important for many physiological and psychological processes for us humans. It can improve concentration, affect our
When lighting expert Shelley James realized how lockdown affects the wellbeing of kids and teenagers, she was shocked. Now she is joining forces with Fagerhult to improve the light health of the TikTok-generation.
The expanding capabilities with LED's are well suited to the shifting urban landscape. Creative outdoor lighting can change, and prevent, unwanted behaviour. In some cases, it can even save lives.
This year was our 75th anniversary, and we would have loved to celebrate it with you. But in the current situation there has not been a safe way of doing so. Instead, we hope to be able to celebrate our 76-year anniversary in 2021, while aiming for another 75 years together.
More people are working from home amid the COVID-19 pandemic. While avoiding the office and staying socially distant is crucial to stopping the spread of the virus, working from home can bring about other health concerns. Here are some risks to take into account – but also examples of how you can find variation at your home office desk.
The electric Advent candelabra are a Swedish lighting tradition that cannot be experienced anywhere else in the world. December is a true light feast in the western world. As people are decorating their homes and cities for the festive season nothing is spared when it comes to volts and wattages.
Advances in neuroimaging allows us to have a more indepth understanding of how our brain processes impressions. We now know more of how the brain perceives form, symmetry and colour. We even know what the brain’s favourite shape is, an innate preference from mans early age.
Double Dynamic Lighting (DDL) is a lighting design concept for dynamic indoor lighting. In short, you adjust the electrical lighting in real time so that it complements daylight. This is to be able to create more motivating and engaging environments and increase well-being in indoor spaces. Meet professor Ellen Kathrine Hansen, one of the forces behind it.
