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The Italian spa and hotel chain QC Terme has gained more followers and a higher CTR since they started using user generated content (UGC) in their marketing. “We wanted to improve the relationship with our customers, being able to make content that truly affects them and keep up with their content expectations,” says Fabrizio di Giorgio, Digital Marketing Specialist at QC Terme.
Swiss luxury watch brand Favre-Leuba has been reintroduced to the market after 40 years of inactivity, and with the help of Flowbox and user generated content, we have taken their social media into the 21st century!
Same segment, but new name: the Flowboxer of the month for November 2020 is Vertbaudet Germany! The European all-things-children giant's German team truly utilized Flowbox's CSS customization feature to create a super creative Christmas advent calendar that we are so impressed by.
Visual MarTech company Flowbox, which provides a platform for optimizing user generated content (UGC), has been ranked number 8 in Deloitte’s annual recognition of the fastest-growing tech companies in Sweden.
Some examples of how to incorporate user generated content (UGC) in Christmas campaigns online and on social media. One Flowbox client has used real children's letters to Santa to highlight their products and another has used a UGC flow to transform their homepage into a winter wonderland.
The Swedish visual marketing platform Flowbox now launches a new feature which will make it possible to utilize user generated content (UGC) in Facebook dynamic product ads, for increased click-through rate and higher revenue. The functionality is integrated with Facebook and Instagram as a first step. Other feed based channels could be added later.
Flowbox has launched a new feature, Flowscore, which is an advanced algorithm that allows flows to be sorted by best its performing images rather than chronologically. Dutch jewelry brand Anna + Nina expected great results from testing Flowscore, and were happily surprised by a 66% increase in return of ad spend among other results.
After seeing the great results brought by using Flowbox's new UGC DPA feature (26% increase in return of ad spend and more), Swedish fashion retailer KidsBrandStore has decided to make using Flowbox's UGC DPA the standard when running all future ad campaigns.
Are you on top of your Black Friday & Cyber Monday (BFCM) preparations for 2020? Check out our tips on how to best prepare for the probably most important day/weekend all year for e-commerce.
Since starting to use UGC, Bergère de France has noticed an increase in average time spent on their website as well as in the quality of content provided by their community, which has also grown more loyal and engaged since the introduction of UGC usage. The brand has gained more than 5 000 new followers on Instagram with their new strategy, and the community steadily keeps growing.
A comprehensive list of tips to optimize an online advent calendar for your brand. Did you know you can incorporate user generated content into your calendar to increase engagement and strengthen brand loyalty?
Swedish user-generated content (UGC) platform provider Flowbox has been selected to take part in Facebook’s 12-week Accelerator: Commerce program. The mentorship program has been introduced for startups in Europe, Latin America, Africa, and the Middle East offering technologically innovative solutions to help enhance the Facebook commercial experience.
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