HAGLÖFS: THE ONLY NORDIC OUTDOOR BRAND IN FAIR WEAR FOUNDATION
Haglöfs has been a member of Fair Wear Foundation since 2012 and is today the only Nordic outdoor brand on the member list.
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HAGLÖFS LAUNCHES NEW E-COMMERCE PLATFORM AND EXPANDS INTO NEW MARKETS
Swedish outdoor brand Haglöfs launches a new website and introduces online sales in four new countries. The objective is to open ecommerce in all its key markets within the next six months as to complement its wholesale and retail business.
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HAGLÖFS INTRODUCES KHIONE AND NENGAL SERIES
This winter, Haglöfs steps up the game for what skiing and snowboarding is all about when introducing two new snow series – KHIONE for women and NENGAL for men. Developed with well-considered features, a modern style and engineered to follow your every move on the mountains, KHIONE and NENGAL are designed to bring the best out of any ski and snowboard enthusiast.
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PRODUCTS MADE FROM TRASH
Haglöfs feels that adding recycled materials to outdoor gear is not just paying lip service to sustainability: it's a great way to make highly functional products with reduced environmental loads, and will soon be the norm.
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STAY WARM WHEN THE ELEMENTS STRIKE | HAGLÖFS ESSENS MIMIC
It's long been held as fact that down has the best warmth-to-weight ratio out there. But as the clouds gather, the temperatures drop, and we prepare for our autumn and winter adventures, Haglöfs are seeking to challenge this assumption.
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WATERPROOF WITHOUT THE F-WORD
Haglöfs have reinforced their commitment to fluorocarbon-free treatments on their products by vowing to the complete transition to more environmentally friendly substances by year 2020.
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A sustainable outdoor industry. It's possible!
There is no such thing as a sustainable outdoor brand. No matter how good our intentions are, we always leave a footprint. It could be from the chemical composition of a material, the working conditions in a factory or the effect production and transport have on the climate.
Let us explain.
Before a product ends up in the store, it goes through many processes that all leave a footprint. For -
CARSTEN UNBEHAUN APPOINTED AS NEW CEO OF HAGLÖFS AB
Haglöfs AB, a subsidiary of ASICS, today announces the appointment of Carsten Unbehaun as the company’s new CEO, effective as of January 1, 2018. Carsten Unbehaun will succeed Peter Fabrin.
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FOR THE NEXT GENERATION OF ADVENTURERS | HAGLÖFS JUNIOR COLLECTION
This fall Haglöfs are launching their Junior Collection, a new clothing range consisting of some of the brand’s most beloved items - now adapted for the next generation of adventurers.
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MICROPLASTICS REDUCTION? IT’S IN THE BAG
Man-made fabrics release microplastics when washed, potentially causing pollution of the oceans. While searching for a permanent solution to the problem, Swedish outdoor company Haglöfs now offer a special washing bag that catches up to 99% of the microplastics originating from synthetic clothing.
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Haglöfs now on Regent Street
ASICS' newest store on iconic Regent Street, London, officially opened its doors recently. We are so proud to be part of this state-of-the-art retail space that - for the first time ever - features all four ASICS brands, ASICS, ASICS Tiger, Onitsuka Tiger and Haglöfs, under one roof. Come by and say hello!
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CARRYING YOUR STUFF SINCE 1914 | RETROSTYLED DAYPACKS IN NEW TORSÅNG SERIES
Haglöfs new series of daypacks, the Torsång series, consists of three retro-style backpacks that are as functional and stylish in the city as on day trips to the countryside. The collection is a wink to Haglöfs proud heritage as a backpack manufacturer since 1914.
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