A one-app strategy sounds like an easy solution. Particularly for fitness operators. A simple case of getting all of your members using one app, for every possible service. Perfect. Except that it’s not. In fact, a one-app strategy can be counter-productive. And in the long run, can hurt your business.
COPENHAGEN/LONDON, 28 February, 2019
Heart rate monitoring is becoming increasingly popular as a motivational tool in gyms, but it can be expensive for operators to implement. Meanwhile, for members, many systems are quite restrictive; even if they have a heart rate monitoring device of their own, it might not be compatible with their gym’s set-up.
This was the rationale for the launch of W
If you’re looking for a way to make your classes run smoothly while keeping everyone motivated and energized, our latest update has the answer: instructor cues! These things are magic. An integral part of planning the perfect group fitness class, instructor cues let you know exactly when to pick up the pace, slow things down, or get ready for that fist-pumping beat drop. They’re also super easy to
Investors include Promentum Equity Partners, Vedere Ventures, Pre-Seed Ventures, and business angel Niclas Bönström, founder of Mrs. Sporty. This recent round of funding comes on the heels of a partnership deal with Core, one of the world’s leading manufacturers of fitness equipment.
Motosumo, a Copenhagen-based fitness tech startup, has a secured a third round of investment to continue financi
