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  <title>A first of its kind: How early value-chain innovation drives sustainability  and enhances garment performance</title>
  <pubDate>Mon, 01 Jun 2026 12:03:41 +0000</pubDate>
  <description>OnceMore® and TreeToTextile brought together leading brands, retailers and industry experts in Sweden for a field trip demonstrating how next‑generation man‑made cellulosic fibres (MMCFs) can move from innovation to scale – spanning the full value chain from forest and recycled textiles to pulp, fibre and end‑use.</description>
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  <title>Lenzing AG to become majority owner of TreeToTextile AB to accelerate the development of the next-generation cellulose fiber </title>
  <pubDate>Mon, 02 Feb 2026 09:00:00 +0000</pubDate>
  <description>Austrian Lenzing AG increases its investment in Swedish fiber company TreeToTextile to ﻿accelerate development of the next-generation cellulose fiber for textile and nonwoven ﻿applications.</description>
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  <title>The EU LIFE TreeTex project for scaling up the Alkaline Adaptation process</title>
  <pubDate>Mon, 17 Nov 2025 06:00:00 +0000</pubDate>
  <description>The EU LIFE TreeTex project is the first of its kind to demonstrate an all-alkaline production process for innovative cellulose fibers intended for textile applications. It aims to integrate a more efficient pre-treatment step into the pilot facility and to validate the production components and systems at an industrially relevant scale (~1% of full scale) under full operating conditions.</description>
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  <title>Sustainability Talks 2024, Istanbul</title>
  <pubDate>Thu, 12 Dec 2024 06:00:00 +0000</pubDate>
  <description></description>
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  <title>TreeToTextile and Lenzing join forces for next-generation cellulose fibers</title>
  <pubDate>Mon, 07 Oct 2024 06:53:00 +0000</pubDate>
  <description>Austrian Lenzing Group invests in Swedish fiber company TreeToTextile to accelerate development of a new renewable and resource efficient cellulose fiber for textile and nonwoven applications. The fiber aims to replace part of the cotton fiber market and help the industry reduce its environmental footprint significantly</description>
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  <title>A US consumer market assessment for our fiber Nyense™</title>
  <pubDate>Fri, 13 Sep 2024 05:00:00 +0000</pubDate>
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