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Ericsson's hosted push e-mail solution chosen by Sun Cellular

Ericsson extends the managed service partnership with Sun Cellular to include Ericsson's hosted enterprise solution for push e-mail and Personal Information Management (PIM) called Ericsson Mobile Organizer (EMO). This agreement gives Sun Cellular a fast, easy and cost-efficient way to provide the mobile e-mail service to its subscribers. Ericsson's hosted enterprise solution allows operators to offer end-users access to both corporate and private e-mail, as well as other personal information management data while on the move. Ericsson will be responsible for the end-to-end system integration, as well as the hosting and management of the platform. The first managed services contract with Sun Cellular was announced in November 2004 and included hosting of a video streaming service. Charles Lim, Chief Executive Officer of Sun Cellular says, "In today's competitive environment, it is important for our customers to have access to information when they want it, and to be connected to this information via a reliable platform while they are on the move." "Companies want solutions that are simple to implement and use, and flexible enough to respond to future requirements. We are pleased that Ericsson is able to work with us in fulfilling the needs of our customers in this regard," he adds. Rajendra Pangrekar, Country Manager of Ericsson Philippines says, "We are pleased to provide Sun Cellular with technology and services that meet its customers' growing needs, and we are confident that we will be able to offer more further down the road." Ericsson Mobile Organizer offers simplicity, openness, security and low total cost of ownership. The solution supports a wide-range of terminals and e-mail attachments can be downloaded, read and edited by the user and installation and maintenance are designed to be as simple and straightforward as possible. The hosted enterprise solution is part of Ericsson's hosted offering. As a managed service, this offering makes is easier for operators to quickly launch and sustain profitable push e-mail and PIM data services while focusing on core business and avoiding costly investments. Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world. Read more at: FOR FURTHER INFORMATION, PLEASE CONTACT Ericsson Media Relations Phone: +4687196992 E-mail: About Sun Cellular: Sun Cellular is the mobile brand of Digitel Mobile Philippines Inc. Sun Cellular's wireless network is a digital Global Systems for Mobile (GSM) network operating on the 1800 MHz frequency band and has access to a total of 15 MHz of frequency for its wireless service. About Ericsson's Managed Services offering: Ericsson has the telecom industry's most comprehensive managed services offerings, ranging from designing, building, operating and managing day-to-day operations of a customer's network, to hosting service applications and enablers, as well as providing network coverage and capacity on demand. As the undisputed leader in managed services, Ericsson has officially announced more than 55 managed services contracts with operators worldwide since 2002. In all current managed services contracts, excluding hosting, Ericsson is managing networks that together serve over 43 million subscribers worldwide.


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